# Better-for-You Ube Ice Creams These Magnolia Bliss Ice Creams Offer Guilt-Free Indulgence By Laura McQuarrie | Published 2022-08-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/magnolia-bliss References: [globenewswire](https://www.globenewswire.com/news-release/2022/08/08/2493829/0/en/Ramar-Foods-Pioneers-Guilt-Free-Filipino-Flavored-Ice-Cream-Line.html) & [magnoliaicecream](https://www.magnoliaicecream.com/)  Filipino food company Ramar Foods introduced [Magnolia](https://www.trendhunter.com/trends/magnolia-bakery1) Bliss Ice Cream as a lower sugar version of its classic Filipino ice creams. These new frozen desserts both put a focus on ube (purple yam) flavors, one of which is enhanced with the taste of coconut. With 180 calories per serving, 65% less sugar and 45% less fat in comparison to the premium line of ice cream from Ramar Foods, Magnolia Bliss is a tempting option. The creamy yet fruity frozen desserts were created to provide a healthier way to satisfy customer cravings in a guilt-free way, all the while acknowledging that "Filipino immigrants are at higher risk of developing Type 2 diabetes despite their lower body mass index (BMI) due to their adopted lifestyle," according to a recent [CDC](https://www.trendhunter.com/trends/hims-hers-labs) study. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 51% | Activity: 73% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Lower-sugar Ice Creams:** Opportunities for companies to create and market more lower-sugar ice creams and other desserts for health-conscious consumers. - **Ube Flavors:** Increased popularity of ube flavors could inspire food and beverage companies to incorporate it in their products to appeal to a wider audience. - **Healthier Alternatives:** There is a growing demand for healthier food options in all sectors and industries, inspiring companies to offer more guilt-free indulgences for consumers. ### Industries Being Reshaped - **Food and Beverage:** This trend presents great opportunities for food and beverage companies to create lower-sugar, healthier options for consumers. - **Health and Wellness:** As consumers look for healthier dessert options, the health and wellness industry could benefit from developing and promoting these types of products. - **Diabetes Care:** The trend towards healthier dessert options could inspire innovation in the diabetes care market, as companies look for more effective strategies to help people manage this disease. ## Related on Trend Hunter - [Low-Sugar Ice Cream Brands](https://www.trendhunter.com/trends/lowsugar-ice-cream-brand.md) - [Premium Full-Fat Ice Creams](https://www.trendhunter.com/trends/betterwith-ice-cream.md) - [Low-Calorie Frozen Mochi Treats](https://www.trendhunter.com/trends/bubbies-mochi.md) - [Dessert-Inspired Low-Sugar Ice Creams](https://www.trendhunter.com/trends/enlightened-ice-cream-range.md) - [Naturally Sweet Ice Creams](https://www.trendhunter.com/trends/denada.md) - [Low-Sugar Ice Cream Treats](https://www.trendhunter.com/trends/nestlfroneri-ice-creams.md) - [Asian-Inspired Gelatos](https://www.trendhunter.com/trends/kessho-gelato.md) - [Lifestyle-Conscious Ice Cream Products](https://www.trendhunter.com/trends/oppo-brothers.md) - [Crispy Ube Sticks](https://www.trendhunter.com/trends/coconut-rolls-filled-with-ube.md)