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# Plucked Picture Prints
This Magimage Campaign Demonstrates the Art and Ease of Photoshop Pros

By Amelia Roblin | Published 2012-01-10 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/magimage-campaign
References: [adsoftheworld](http://adsoftheworld.com/media/print/magimage_tree) & [alfred](http://www.alfred.ca/)

Wouldn't it be great to go back to that moment when your [nearly favorite photo](https://www.trendhunter.com/trends/nonnas-cam) was taken, and to politely urge that unsavory fellow in the background to move aside? This Magimage campaign makes such adjustments look remarkably easy, even though reentering a captured scene is not an option.

The Alfred ad agency of Montreal, Canada, put together this pair of whimsical prints as a way for the [photo retouching and CGI studio](https://www.trendhunter.com/trends/photoshop) to attract the business of other advertising creatives. A team of talented professionals with experience and skill to magically alter, enhance and [digitally produce pictures](https://www.trendhunter.com/trends/product-perfect) -- this is the identity it wishes to promote.

To demonstrate meticulousness and artistry, this Magimage campaign features a hand carefully plucking leaves from a tree with tweezers, and in the other, a fresh white line is painted down the center of a city street.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 19% | Activity: 26% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### Why This Trend Is Growing

- **Photo Retouching:** The trend of photo retouching continues to be in high demand, creating opportunities for businesses to offer advanced editing techniques and services.
- **CGI Production:** With the rise of computer-generated imagery, there are many opportunities for companies to offer high-quality CGI services across industries.
- **Artistic Advertising:** Businesses in the advertising industry can capitalize on the trend of artistic advertising by offering creative and eye-catching campaigns that capture consumers' attention.

### Industries Being Reshaped

- **Photography:** Photography businesses can offer advanced retouching services to clients, creating opportunities for increased revenue and customer satisfaction.
- **Advertising:** The advertising industry can benefit from incorporating photo retouching and CGI in campaigns to create more engaging and visually appealing content for consumers.
- **Marketing:** As marketing becomes more visually focused, businesses can use artistic advertising techniques to stand out and capture the attention of potential customers.

## Related on Trend Hunter

- [Imaginative Fantasy-Inspired Campaigns](https://www.trendhunter.com/trends/canva-spotlights.md)
- [Playful Creative Design Billboards](https://www.trendhunter.com/trends/3d-billboards.md)
- [High-Concept Brand Campaigns](https://www.trendhunter.com/trends/legitimate-you.md)
- [Analog-Themed Camera Campaigns](https://www.trendhunter.com/trends/analog-life.md)
- [Simplified Photo Editing Tools](https://www.trendhunter.com/trends/magic-image.md)
- [Ad Creation Platforms](https://www.trendhunter.com/trends/magritte.md)
- [AI-Generated Product Images](https://www.trendhunter.com/trends/photoroom.md)
- [Playful Billboard Campaigns](https://www.trendhunter.com/trends/dreamies-treats.md)
- [Dynamic CGI Mascara Campaigns](https://www.trendhunter.com/trends/maybelline-new-york.md)
