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# AI-Powered Digital Gifting Experiences
Prezzee's Magical Moments Delight Kids, Family & Colleagues

By Laura McQuarrie | Published 2025-12-02 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/magical-moments
References: [prnewswire](https://www.prnewswire.com/news-releases/prezzee-brings-ai-powered-magic-to-the-holidays-with-free-santa-and-carolers-experiences-302629903.html)

![AI-Powered Digital Gifting Experiences](https://cdn.trendhunterstatic.com/thumbs/591/magical-moments.jpeg)

To enhance how people give and get gifts during the holiday season, [Prezzee](https://www.trendhunter.com/trends/personalized-communication-from-santa) launched two free, festive, AI-powered personalized [digital gifting experiences](https://www.trendhunter.com/trends/digital-gifting-platform) as part of its Magical Moments series.

Research says that 53% of adults in the United States expect to receive at least one unwanted gift this holiday season (an estimated $10.1 billion in wasted spending) and 43% of Americans say they will regift or resell unwanted items and gifts received this holiday.

With Santa's Nice List Nominations, gift-givers can surprise kids with a [custom video message from Santa](https://www.trendhunter.com/trends/ai-santa) and a little help from AI. The Magical Christmas Carolers turns work teams, friends, or families into a festive choir by uploading two to four photos, choosing a holiday song and optionally adding a business logo for a custom holiday video delivered within 24 hours.

## Trend Insights (Trend Hunter)

- Score: 8.3/10
- Popularity: 95% | Activity: 97% | Freshness: 57%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [AI](https://www.trendhunter.com/ai)

## Key Themes

### What Makes This Trend Stand Out

- **AI-driven Personalized Gifting:** The integration of AI to create tailored gifting experiences showcases the potential for personalized digital interactions in holiday traditions.
- **Virtual Experience Enhancements:** Innovative digital experiences such as AI-generated messages and virtual choirs enhance traditional holiday celebrations in a virtual format.
- **Reduction of Unwanted Gift Waste:** The shift towards digital gifting experiences aims to reduce physical waste associated with unwanted holiday gifts.

### Sectors Adopting This

- **Digital Gifting Industry:** The rise of AI-powered digital gifting platforms opens opportunities for creating unique, customized gifting experiences that are environmentally friendly.
- **Artificial Intelligence Industry:** AI technologies are increasingly used to personalize digital experiences, offering a new dimension of interaction in consumer products.
- **Event and Holiday Planning Industry:** The incorporation of digital solutions in holiday planning fosters innovation in creating memorable and personalized celebration experiences for consumers.

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