# Nostalgic Millennial-Targeted Cereals Magic Spoon Launched New Limited-Edition Mini Boxes By Grace Mahas | Published 2020-03-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/magic-spoon-2020 References: [today](https://www.today.com/food/magic-spoon-makes-more-nutritious-versions-your-favorite-cereals-t172632) & [magicspoon](https://magicspoon.com/) Premium cereal brand [Magic Spoon](https://www.trendhunter.com/trends/pumpkin-spice-cereal1) recently expanded its product line with the introduction of the new limited-edition mini boxes. As with its other products, these cereal boxes pay homage to the days gone by with a vintage-inspired aesthetic. The Magic Spoon mini boxes will come in packs of 12 boxes for $29. Each mini box contains 12g protein, only 3g net carbs, 110 calories, and is formulated without the use of [artificial ingredients](https://www.trendhunter.com/trends/the-real-cereal-company). In addition, these cereals fit a variety of dietary restrictions and are suitable for paleo and keto diets as well as those with gluten intolerances. As noted by founder Gabi Lewis, "Childlike cereal for grown-ups captures a lot of what Magic Spoon is about. It reminds you of being a kid, but it's for grown-ups in the sense that it's upgraded for modern nutritional preferences." Image Credit: Magic Spoon ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 79% | Activity: 93% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Nostalgic Food Products:** Food brands are creating products that evoke nostalgia in millennials, offering opportunities to innovate by reimagining classic flavors in modern ways. - **Personalized Nutrition:** Brands are catering to individual dietary needs and restrictions, highlighting the potential for innovation in the health and wellness industry through tailored, customizable products. - **Retro Packaging:** Brands are incorporating vintage-inspired aesthetics into their packaging, signaling an opportunity for innovation in the design and marketing industries by combining classic visuals with modern messaging. ### Who This Affects Most - **Food and Beverage:** Food and beverage companies can innovate by creating products that cater to the nostalgia of millennials while also prioritizing health and nutrition. - **Health and Wellness:** The health and wellness industry can innovate by offering personalized nutrition options that cater to specific dietary needs and restrictions to meet the demands of consumers with specific lifestyles. - **Marketing and Design:** Marketing and design firms can explore innovative ways to incorporate the vintage-inspired aesthetic trend in branding and advertising, bringing a sense of nostalgia and appeal to modern audiences. ## Related on Trend Hunter - [Pumpkin Spice Cereals](https://www.trendhunter.com/trends/pumpkin-spice-cereal1.md) - [Cute Miniaturized Cereal Ranges](https://www.trendhunter.com/trends/minis-cereals.md) - [Cookie-Flavored Protein Cereals](https://www.trendhunter.com/trends/magic-spoon-grain-free-cereals.md) - [Nostalgic High-Fiber Cereals](https://www.trendhunter.com/trends/high-fiber-cereal.md) - [Childhood Dessert-Inspired Cereal Flavors](https://www.trendhunter.com/trends/cereal-flavors.md) - [Miniature Breakfast Cereals](https://www.trendhunter.com/trends/mini-cereals.md) - [Nostalgic Keto-Friendly Cereals](https://www.trendhunter.com/trends/incredibowl.md) - [Grain-Free Cereal Bars](https://www.trendhunter.com/trends/grain-free-cereal-bar.md) - [Free-From Protein-Packed Granolas](https://www.trendhunter.com/trends/magic-spoon-protein-granola.md)