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# 90s TV-Inspired Bath Bombs
The 'Seat Belts, Everyone!' Bath Bomb Draws from the Magic School Bus

By Riley von Niessen | Published 2017-08-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/magic-school-bus
References: [popsugar](https://www.popsugar.com/beauty/Magic-School-Bus-Bath-Bombs-43870141) & [loquitabathbody.bigcartel](http://loquitabathbody.bigcartel.com/product/seat-belts-everyone?url_pos=body-url&p_name=Seat+Belts%2C+Everyone%21&evar1=pop%3Aus&evar3=author&evar98=https%3A%2F%2Fwww.popsugar.com%2Fauthor%2FAlaina-Demopoulos&prop13=desktop&page_name=pop%3Aus%3Aauthor)

Loquita, a bath and beauty product brand, recently expanded on its selection of 90s-inspired offerings with a bath bomb called 'Seat Belts, Everyone!,' which commemorates 'The Magic School Bus,' a popular kid's show that made its debut in 1994.

To make this theme clear, the brand features a playful rendition of the flying bus that Ms. Frizzle and her class would hop aboard when headed out on an educational field trip. In the background, a multicolored sky that's specked with bright yellow stars is featured as well.

The Seat Belts, Everyone! Magic School Bus bath bomb is reportedly part of a series that honors various elements of 90s pop culture, with other products referencing 'Sailor Moon,' 'Goosebumps,' 'The Simpsons,' and even 'Fight Club.'

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 29% | Activity: 28% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **90s-inspired Products:** Opportunity for brands to tap into millennial nostalgia and create products inspired by popular 90s shows, movies, and culture.
- **Pop Culture Bath Products:** Growing trend of bath and beauty brands creating bath bombs and other products inspired by iconic characters and franchises to attract pop culture enthusiasts.
- **Multimedia Brand Collaborations:** Potential for collaborations between bath and beauty brands and multimedia franchises to create limited edition products that leverage the nostalgia and fandoms of the target audience.

### Sectors Adopting This

- **Bath and Beauty:** Opportunity for bath and beauty brands to expand their product offerings by incorporating nostalgia-inducing themes and designs, appealing to consumers looking for unique and nostalgic experiences.
- **Pop Culture Merchandise:** Growing market for pop culture merchandise, including bath products, that cater to fans of iconic shows, movies, and characters.
- **Entertainment and Media:** Potential for entertainment and media companies to capitalize on the popularity of their franchises by partnering with bath and beauty brands to release co-branded products that generate additional revenue streams.

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