# Rainbow Unicorn Makeup Brushes Too Faced's Magic Rainbow Strobing Brush is Inspired by a Unicorn By Madison Mackay | Published 2018-03-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/magic-rainbow-strobing-brush References: [popsugar](https://www.popsugar.com/beauty/Too-Faced-Rainbow-Highlighter-Brush-2018-44621697) & [global.ulta](https://global.ulta.com/magic-rainbow-strobing-brush?productId=xlsImpprod17771047&sku=2524784&irgwc=1&AID=313779&PID=57486&CID=af_313779_57486) Following the release of the Life's a Festival line, cosmetics company [Too Faced](https://www.trendhunter.com/trends/too-faced-sculpting-sticks) created a new Magic Rainbow Strobing Brush. The company is known for creating high-quality products at an affordable price, with brushes that will last for months without needing to be replaced. Created to be used to [apply highlighter](https://www.trendhunter.com/trends/face-bond-range), the brush features a rainbow-hued brush head with densely packed bristles intended to pick up as much product at once as possible. The handle is a holographic lilac color, with gold-accented pieces. The entire theme of the brush is inspired by the [mythical unicorn creature](https://www.trendhunter.com/trends/unicorn-dreams-slush), following in line with the popular trend in cosmetics. The new Magic Rainbow Strobing Brush by Too Faced is available online now for $34 a piece, to add a pop of excitement to any makeup bag. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 75% | Activity: 77% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Unicorn-inspired Cosmetics:** Creating makeup products and brushes inspired by unicorns offers an opportunity to tap into the popularity of mythical creatures and appeal to a younger demographic. - **Durable Makeup Brushes:** Developing long-lasting makeup brushes that maintain their quality for months without needing replacement addresses the need for more sustainable and cost-effective beauty tools. - **Rainbow-themed Makeup:** Introducing rainbow-themed makeup products and brushes allows customers to express their creativity and embrace vibrant, eye-catching beauty looks. ### Industries Being Reshaped - **Cosmetics:** Incorporating unicorn-inspired makeup brushes and rainbow-themed cosmetics can disrupt the cosmetics industry by appealing to younger consumers and expanding the range of creative beauty products. - **Beauty Tools:** Developing durable and long-lasting makeup brushes presents an innovation opportunity in the beauty tools industry by providing customers with high-quality brushes that reduce the frequency of replacement. - **Online Retail:** Selling unicorn-inspired makeup brushes directly online taps into the popularity of online shopping and allows for easy access to unique and niche beauty products. ## Related on Trend Hunter - [Broom-Shaped Beauty Brushes](https://www.trendhunter.com/trends/custom-complexion-brush.md) - [Precision Beauty Tools](https://www.trendhunter.com/trends/professionalgrade-makeup-brushes.md) - [Unicorn-Inspired Air Fresheners](https://www.trendhunter.com/trends/unicorn-toots.md) - [3D-Printed Makeup Brushes](https://www.trendhunter.com/trends/futura-avant-lab.md) - [Hyper-Feminine Hairbrushes](https://www.trendhunter.com/trends/wet-brush-goody-x-loveshackfancy.md) - [Calligraphic Beauty Brushes](https://www.trendhunter.com/trends/victoria-beckham-beauty-brushes.md) - [Quirky Toilet Brushes](https://www.trendhunter.com/trends/stylish-toilet-brush.md) - [Unicorn-Inspired Bakery Cakes](https://www.trendhunter.com/trends/new-unicorn-cake.md) - [Dynamic Eyeshadow Brushes](https://www.trendhunter.com/trends/texen-beauty-partners.md)