# Artistic Pollution-Trapping Purifiers The 'Magic of Water' Air Purifier Effectively Cleans the Air By Michael Hemsworth | Published 2018-07-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/magic-of-water-air-purifier References: [gadgetify](http://www.gadgetify.com/magic-of-water/) & [kickstarter](https://www.kickstarter.com/projects/2128299739/magic-of-water-worlds-first-anti-gravity-air-purif/?ref=kicktraq) The 'Magic of Water' air purifier is an artistic approach to indoor airborne pollutant capturing that will provide consumers with the ability to enhance their space from both an aesthetic and health perspective. Drawing design inspiration from the hourglass, the unit features a [water droplet back flow](https://www.trendhunter.com/trends/swasher-pro) that will work to remove the contaminants from the air, while also creating a visually appealing experience. The unit is capable of [removing odors and other contaminants](https://www.trendhunter.com/trends/windmill) without creating too much noise to make it a tranquil addition to any space, while the integrated digital clock finishes off the look. The 'Magic of Water' air purifier comes in Standard and Premium models to offer the desired level of air cleaning thats required to keep your home or office as healthy as possible. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 56% | Activity: 68% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Artistic Pollution-trapping Purifiers:** A trend of creating aesthetically pleasing air purifiers designed to remove indoor airborne pollutants. - **Visual and Functional Design:** A trend of integrating visually appealing design elements with effective air purification technology. - **Personalized Air Cleaning:** A trend of offering air purifiers with different levels of air cleaning capabilities to meet specific needs. ### Sectors Adopting This - **Home Decor:** The home decor industry can capitalize on the trend of artistic pollution-trapping purifiers by incorporating them as stylish and functional pieces in home designs. - **Appliances:** The appliance industry can explore opportunities in creating visually appealing air purifiers that cater to customers' desire for both aesthetics and functionality. - **Health and Wellness:** The health and wellness industry can embrace personalized air cleaning by recommending and promoting air purifiers with customizable air cleaning capabilities for individuals with specific health concerns. ## Related on Trend Hunter - [Water-Powered Air Purifiers](https://www.trendhunter.com/trends/airsancta.md) - [Painterly Air Purifiers](https://www.trendhunter.com/trends/airmega-250-art-x-hailyhills.md) - [Artistic Minimalism Air Purifiers](https://www.trendhunter.com/trends/aeroview-air-purifier.md) - [Plant-Supporting Air Purifiers](https://www.trendhunter.com/trends/florapur-air-purifier-concept.md) - [Plant-Shaped Air Purifiers](https://www.trendhunter.com/trends/artsy-air-purifiers.md) - [Style-Influenced Air Purifiers](https://www.trendhunter.com/trends/bauhaus-air-purifier-concept.md) - [Water-Producing Air Purifiers](https://www.trendhunter.com/trends/airtowater-converter.md) - [Style-Conscious Air Purifiers](https://www.trendhunter.com/trends/windmill-air-purifier.md) - [Water-Powered Air Purifiers](https://www.trendhunter.com/trends/swasher-pro.md)