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# Champagne-Style Cannabis Beverages
Magic Bubbly from Magic Number is a Limited-Run Offering

By Michael Hemsworth | Published 2020-12-08 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/magic-bubbly
References: [bevnet](https://www.bevnet.com/news/2020/magic-number-creates-champagne-style-live-resin-cannabis-sparkling-apple-juice-for-new-years) & [drinkmagicnumber](http://drinkmagicnumber.com)

The Magic Bubbly cannabis-infused sparkling apple juice is a new product from [Magic Number](https://www.trendhunter.com/trends/simply-fresh) that's focused on providing consumers an alternative refreshment to sip when ringing in the new year. The limited-run special edition beverage is infused with 50mg of cannabis live resin, which will help to provide a tranquil buzz for consumers that is different from what conventional sparkling wine will offer. The drink is infused with a range of premium ingredients to make it a great [alternative for cannabis-loving consumers](https://www.trendhunter.com/trends/whirlwined) to pick up this holiday season when looking to switch up their traditions.

The Magic Bubbly cannabis-infused sparkling apple juice has a high terpene content and full cannabinoid profile, and is limited to just 850 bottles.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 45% | Activity: 84% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Cannabis-infused Beverages:** Opportunity for developing a wide range of cannabis-infused beverages to cater to cannabis-loving consumers.
- **Alternative Refreshments:** Potential for creating alternative non-alcoholic beverages infused with unique ingredients to offer new drinking experiences.
- **Limited-run Offerings:** Innovation space for limited-edition beverages with exclusive features to create excitement and appeal among consumers.

### Sectors Adopting This

- **Beverage Industry:** Chance for beverage companies to explore the cannabis market and create innovative products.
- **Alternative Alcohol Industry:** Opportunity for companies offering non-alcoholic drinks to incorporate cannabis infusion and appeal to a wider consumer base.
- **Specialty Holiday Products:** Potential for developing limited-run holiday beverages with unique and premium ingredients to capture consumer interest.

## Related on Trend Hunter

- [Cannabis-Infused Sparkling Beverages](https://www.trendhunter.com/trends/cannabis-infused-sparkling-beverage.md)
- [New Year's Cannabis Gummies](https://www.trendhunter.com/trends/insa-champagne-drops.md)
- [Cannabis-Infused Rosés](https://www.trendhunter.com/trends/herbace.md)
- [Juicy Cannabis-Infused Spritzers](https://www.trendhunter.com/trends/cannabis-infused-spritzer.md)
- [Cannabis-Infused Sparkling Waters](https://www.trendhunter.com/trends/watercolors.md)
- [THC-Infused Mocktail Refreshments](https://www.trendhunter.com/trends/blncd-naturals-mocktails.md)
- [Juicy Cannabis Seltzers](https://www.trendhunter.com/trends/not-beer-vibed.md)
- [Alcohol-Free THC-Infused Beverages](https://www.trendhunter.com/trends/canna-drinks-sparkling-mocktails.md)
- [Elevated THC Drinkables](https://www.trendhunter.com/trends/mariona.md)
