# One Day Gowns Maggie Sottero Glams Up Your Wedding Day By Going Like Sixty | Published 2008-09-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/maggie-sottero-glams-up-your-wedding-day References: [maggiesottero](http://www.maggiesottero.com/aboutUs.aspx) Fathers of the bride cry? They do when they shell out the samoleons for a [wedding dress](https://www.trendhunter.com/trends/bridal-resale-program) only to realize it will be dumped on the floor of the honeymoon suite in a few hours. But I digress, these are [gorgeous gowns](https://www.trendhunter.com/trends/bridal-atelier-collection) from Maggie Sottero, available at [fine stores everywhere](https://www.trendhunter.com/trends/bridal-shopping). If you got the ring, start shopping for the dress. Maggie Sottero may be one of the most recognized gown manufactures in the world. You could do worse. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 65% | Activity: 29% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Romance](https://www.trendhunter.com/romance) ## Key Themes ### What Makes This Trend Stand Out - **Sustainable Wedding Gowns:** Opportunity to disrupt the wedding industry by offering eco-friendly and ethically sourced wedding gowns. - **Online Wedding Dress Rental:** Opportunity to disrupt the wedding industry by introducing a new business model of renting wedding gowns online. - **Customizable Wedding Gowns:** Opportunity to disrupt the wedding industry by providing bespoke wedding gown services to meet individual preferences. ### Sectors Adopting This - **Wedding Industry:** Potential disruption of the traditional wedding industry through innovative business models and sustainability practices. - **Retail Industry:** Opportunity to streamline and improve the in-store shopping experience for wedding gowns through the use of technology. - **Fashion Industry:** Opportunity to introduce new trends and styles, particularly in sustainable and eco-friendly fashion, to the wedding gown market. ## Related on Trend Hunter - [Affordable Designer Bridalwear](https://www.trendhunter.com/trends/azazie-and-christian-siriano.md) - [One-Stop Wedding Shops](https://www.trendhunter.com/trends/af-wedding-shop.md) - [Affordable Bridal Retailers](https://www.trendhunter.com/trends/affordable-bridal-retailer.md) - [TV-Star Supported Bridal Campaigns](https://www.trendhunter.com/trends/kelsey-anderson.md) - [Comfort-Focused Bridal Apparel](https://www.trendhunter.com/trends/pearly-mini-dress.md) - [Stunning Luxe Bridal Collections](https://www.trendhunter.com/trends/luxe-bridal.md) - [Luxury Bridal Designer Partnerships](https://www.trendhunter.com/trends/luxury-designer-marchesa.md) - [Villainous Bridal Gowns](https://www.trendhunter.com/trends/allure-bridals-disney-bridal-gowns.md) - [Non-Traditional Wedding Capsules](https://www.trendhunter.com/trends/ssense-bridal-20.md)