# Comforter-Inspired Coats The Madewell x Buffy Puffer Coat is "Like Wearing a Comforter Outdoors" By Laura McQuarrie | Published 2020-11-19 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/madewell-x-buffy-puffer-coat References: [wellandgood](https://www.wellandgood.com/madewell-buffy-coat/) & [madewell](https://www.madewell.com/madewell-x-buffyreg) [Madewell](https://www.trendhunter.com/trends/madewell-the-chalet-shop) teamed up with bedding brand Buffy to create the Madewell x Buffy Puffer Coat and an earth-friendly collection of accessories that are just as cozy. The puffer coat is touted as being "like wearing a comforter outdoors—AKA, totally perfect" and it's not only comfortable but also cozy thanks to its PrimaLoft insulation. As well as using a warm alternative to down made from 100% recycled content, the coat features quilted TENCEL lyocell and recycled nylon on the outside. Just like being wrapped in a [cozy comforter](https://www.trendhunter.com/trends/down-alternative-comforters), the puffer coat provides an oversized fit. The Madewell collaboration also produced fun accessories like the Madewell x Buffy Muffler, plus mittens and an eye mask that are just as plush. Image Credit: Madewell ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 63% | Activity: 63% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Eco-friendly Fashion:** There is an opportunity for sustainable and eco-friendly fashion in the creation of clothing items with alternative materials such as 100% recycled content and TENCEL lyocell. - **Oversized Fit Outerwear:** Creating comfortable coats and jackets with an oversized fit similar to that of a comforter can lead to disruptive innovation in the fashion industry. - **Comfort-inspired Clothing:** There is potential for new products that emulate the feeling of being wrapped in a cozy comforter such as the Madewell x Buffy Puffer Coat. ### Where This Applies - **Fashion Industry:** The fashion industry can explore sustainable and eco-friendly fashion, oversized fit outerwear, and comfort-inspired clothing trends to innovate and attract customers. - **Outdoor Apparel Industry:** The outdoor apparel industry can capitalize on comfort-inspired clothing trends to provide customers with comfortable and practical outdoor clothing options. - **Home and Bedding Industry:** The home and bedding industry can explore new materials and design innovations to provide customers with products that are both comfortable and sustainable, similar to the Madewell x Buffy Puffer Coat and accessories. ## Related on Trend Hunter - [Sleeping-Friendly Duvet-Like Parkas](https://www.trendhunter.com/trends/zzzn-puffer-jacket.md) - [Fuzzy Oversized Neck Pillows](https://www.trendhunter.com/trends/buffy-nook-pillow.md) - [Featherlight Ultra-Rare Down Jackets](https://www.trendhunter.com/trends/eiderdown-puffer-jacket.md) - [Ultra-Light Puffers](https://www.trendhunter.com/trends/spanx-airessentials1.md) - [Packable Adventurer Puffer Jackets](https://www.trendhunter.com/trends/proof-powerfill-down-jacket.md) - [Seasonal Outerwear Designs](https://www.trendhunter.com/trends/uniqlo-puffertech.md) - [Close-Knit Fluffy Comforters](https://www.trendhunter.com/trends/snug-stitch-comforter.md) - [Technical Collaboration Blankets](https://www.trendhunter.com/trends/reconnect-puffy-blanket.md) - [Circular Winter Jackets](https://www.trendhunter.com/trends/everpuff.md)