# Bespoke Skincare Serums Universkin Crafts Pharmaceutical-Grade Made-to-Order Skincare By Laura McQuarrie | Published 2019-04-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/made-to-order-skincare References: [thekit](https://thekit.ca/beauty/skin/universkin-serum/) & [universkin](https://www.universkin.com/your-doctor) Machine learning, artificial intelligence and augmented reality are playing a large part in the formation of made-to-order skincare products and experiences, in both in-store and at-home settings. Now, a handful of beauty companies are focusing on creating [highly personalized products](https://www.trendhunter.com/trends/maxpace) for consumers, including French company Universkin. Universkin sets itself apart by creating [customized pharmaceutical-grade serums](https://www.trendhunter.com/trends/skinsync) that are formulated by a doctor to suit one's specific skincare needs. Universkin's three-step process (Connect, Consult, Continue) has consumers begin with a questionnaire, consult with a doctor and use their [personalized skin serum](https://www.trendhunter.com/trends/proven-skincare1). The bespoke serums last between six to eight weeks, with Universkin noting: "As your skin and the environmental factors around you change, your formula will evolve." As the input of a doctor is integral to Universkin's model, professionals help consumers every step of the way. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 74% | Activity: 88% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Customization](https://www.trendhunter.com/customization) ## Key Themes ### What Makes This Trend Stand Out - **Machine Learning in Skincare:** Using machine learning algorithms to create custom skincare products based on individual needs. - **Artificial Intelligence in Beauty Consultations:** Utilizing artificial intelligence to provide personalized consultations and recommendations for skincare routines. - **Augmented Reality in Virtual Skincare Experiences:** Using augmented reality technology to create immersive virtual experiences for trying and selecting skincare products. ### Sectors Adopting This - **Pharmaceutical Manufacturing:** Exploring disruptive innovation opportunities in the customized manufacturing of pharmaceutical-grade skincare products. - **Beauty Consultation Services:** Opportunities for disrupting beauty consultation services through AI-powered personalized recommendations and advice. - **Virtual Reality Hardware and Software:** Developing innovative VR hardware and software solutions for immersive virtual skincare experiences. ## Related on Trend Hunter - [Custom Peptide Skincare Serums](https://www.trendhunter.com/trends/peptide-skincare-serum.md) - [AI-Backed Skincare Platforms](https://www.trendhunter.com/trends/smartskn.md) - [AI-Powered Medspas](https://www.trendhunter.com/trends/laserie.md) - [AI-Powered Skincare Serums](https://www.trendhunter.com/trends/allinone-personalized-serum.md) - [Custom Prescription Skincare](https://www.trendhunter.com/trends/custom-rx-treatment.md) - [AI-Generated Skincare Routines](https://www.trendhunter.com/trends/noli.md) - [AI Custom Korean Skincare](https://www.trendhunter.com/trends/k-own.md) - [AI-Backed Skincare Expansions](https://www.trendhunter.com/trends/proven-skincare-1.md) - [AI-Powered BeautyTech Platforms](https://www.trendhunter.com/trends/singular-by-prose.md)