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# Sophisticated Alabaster Editorials
Mariacarla Boscono Dons White for Madame Figaro's January Issue

By Vasiliki Marapas | Published 2015-01-06 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/madame-figaro-january
References: [wearesodroee](http://wearesodroee.com/2015/01/04/madonne-de-la-mode/) & [madame.lefigaro.fr](http://madame.lefigaro.fr/)

Mariacarla Boscono stars in the 'Madonne de la Mode' editorial for Madame Figaro's January 2015 issue.

We all know how versatile black is: not only does it go with absolutely everything, it's also super slimming and stain resistant to boot! However, we rarely wax poetic about the benefits of wearing white. Sure, it's a little riskier (especially if you're planning on ingesting or imbibing, well, just about anything), but wearing white is also really sophisticated and beautiful, if you can keep spill-free.

Fashion editor Agnes Pouelle showcased the versatility of the hue, dressing Boscano in everything from lacy underthings to crisp Victorian-inspired attire and pretty, frou-fou frocks. The editorial was lensed by photographer Satoshi Saikusa.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 92% | Activity: 60% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Versatile White Fashion:** Exploring the sophistication and beauty of wearing white in fashion, opening up opportunities for innovative designs and materials.
- **Stain-resistant Clothing:** Developing clothing materials that are stain-resistant to enhance the practicality and longevity of white garments.
- **Victorian-inspired Attire:** Reviving Victorian fashion influences in modern designs, creating a unique and trendy style for consumers.

### Sectors Adopting This

- **Fashion:** Incorporating white as a versatile color in fashion collections, attracting consumers with innovative designs.
- **Textile:** Researching and developing stain-resistant textiles to cater to the demand for low-maintenance white clothing.
- **Photography:** Exploring creative concepts and themes, like the 'Madonne de la Mode' editorial, to bring a fresh perspective to fashion photography.

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