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# Retro TV Show Parodies
The Creative Spoof ‘Don-O-Mite’ Came Just in Time for Mad Men Season 7

By Megan Facciuolo | Published 2014-04-14 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/mad-men-season-7
References: [designtaxi](http://designtaxi.com/news/365058/What-If-Mad-Men-Were-A-1970s-Blaxploitation-Show/) & [leroyandclarkson](http://www.leroyandclarkson.com/)

Mad Men Season 7 premiered yesterday and a New York-based agency called Leroy & Clarkson released a [parody of the show](https://www.trendhunter.com/trends/americas-next-top-primer). The [hilarious spoof](https://www.trendhunter.com/trends/fight-teeth) titled 'Don-O-Mite' imagines the popular [AMC](https://www.trendhunter.com/trends/elfs-cosmetic-criminals) show as a 1970s blaxploitation (a black-cultured film genre).

In the trailer, the title character Don-O-Mite (the replacement for Don Draper) is given the chance to get out jail if he revives a soon-to-be bankrupt ad agency. During his mission, other re-imagined characters are introduced; Black Peggy Olsen, Joan ‘Sugar Hills’ Holloway, Pete ‘Soup Man’ Campbell and Slim Sterling all humorously portray the iconic Mad Men characters. All of them are charismatic and give off a Motown vibe with their afro hair-dos and patterned bell-bottom pants.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 12% | Activity: 59% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral)

## Key Themes

### Why This Trend Is Growing

- **Blaxploitation Film Nostalgia:** Opportunities for creating parodies and adaptations of popular film or TV franchises in the style of classic blaxploitation films.
- **Retro Mashup Culture:** A trend of combining elements of classic entertainment with modern media, creating entertaining and comedic content.
- **Social Commentary Through Parody:** A rising trend of using parody as a vehicle to convey social and cultural commentary on popular entertainment franchises.

### Industries Being Reshaped

- **Entertainment:** Opportunities for creating original and unique content in the form of parodies and adaptations to entertain audiences.
- **Marketing and Advertising:** Opportunities for creating advertising campaigns that utilize popular cultural franchises through parody or homage, in order to generate engagement and interest.
- **Fashion:** Opportunities for designers to create fashion lines with nods to classic styles popularized through films like blaxploitation, incorporating retro-inspired elements into modern clothing lines.

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