# Backstage Retro Shoots The Mad Men Rolling Stone Spread is 1960s Glamorous By Allison Love | Published 2010-08-31 | Updated 2010-09-02 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/mad-men-rolling-stone References: [perezhilton](http://perezhilton.com/2010-08-31-the-madly-sexy-cover-of-rolling-stone) & [rollingstone](http://www.rollingstone.com/) The Mad Men Rolling Stone cover and inside spread of the behind-the-scenes style on the show is quite informative. The stars of the show -- Jon Hamm, January Jones and Christina Hendricks, to name a few -- are featured in this [black and white montage](https://www.trendhunter.com/trends/il-pranzo-campaign). The Mad Men Rolling Stone feature is effortlessly cool, showing the [backstage fabulousness](https://www.trendhunter.com/trends/star-studded) that puts the show all together. Rolling Stone magazine always does a fabulous job with their features and gives amazing in-depth images to match. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 67% | Activity: 54% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Retro Fashion:** Opportunity to innovate by modernizing and reimagining iconic styles from past eras such as the 1960s as seen in the Mad Men Rolling Stone feature. - **Behind-the-scenes Content:** Opportunity to create more engaging content showcasing the process and behind-the-scenes activities of popular TV shows and movies. - **Vintage Aesthetic:** Opportunity to tap into the growing consumer interest in retro or vintage aesthetics, especially among younger generations. ### Industries Being Reshaped - **Fashion:** The fashion industry could benefit from modernizing and reimagining iconic styles from past eras such as the 1960s, as seen in the Mad Men Rolling Stone feature. - **Entertainment:** The entertainment industry could create more engaging content showcasing the process and behind-the-scenes activities of popular TV shows and movies, similar to the Mad Men Rolling Stone feature. - **Advertising:** Advertisers could tap into the growing consumer interest in retro or vintage aesthetics, especially among younger generations, to create more effective and appealing campaigns. ## Related on Trend Hunter - [Music Magazine Cover NFTs](https://www.trendhunter.com/trends/rolling-stone.md) - [Collaborative Rock Band Merch](https://www.trendhunter.com/trends/the-rolling-stones-merch.md) - [Detailed Filmic Fashion Publications](https://www.trendhunter.com/trends/barbie-the-world-tour.md) - [Multifaceted Swimsuit Cover Models](https://www.trendhunter.com/trends/sports-illustrated-swimsuit-1.md) - [Iconic Singer-Starring Campaigns](https://www.trendhunter.com/trends/saint-laurent-and-diana-ross.md) - [80s Sweater Campaigns](https://www.trendhunter.com/trends/rollneck-sweater.md) - [Limited-Edition Nightclub Prints](https://www.trendhunter.com/trends/studio-54.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Iconic Rock Band-Inspired Menswear](https://www.trendhunter.com/trends/the-beatles-collection.md)