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# Wild Makeup
MAC's 'Style Warriors' Line Embraces Its Animal Instincts

By Shelby Lee Walsh | Published 2009-05-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/macs-style-warriors
References: [nylonmag](http://www.nylonmag.com/?section=article&parid=3059)

Are you born to be wild? If so, you should pick up the new MAC 'Style Warriors' line. You don’t have to prowl for a high-end line that also has an [edgy sass](https://www.trendhunter.com/trends/barry-m-beauty) to it, because this new MAC line is it.

[Animal print](https://www.trendhunter.com/trends/endangered-animal-lip-balm) is plastered on every lip gloss and lipstick in tiger oranges and lion-like golds. MAC has gone animalistic over [bold colors](https://www.trendhunter.com/trends/chanels-spring-2025) for this upcoming season.

The line launched on May 28th and is now available in stores.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 65% | Activity: 19% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Animalistic Beauty:** The trend of incorporating animal prints or textures into beauty products can disrupt the cosmetic industry by offering unique makeup options.
- **Bold Colors:** Bold color palettes are a growing trend in the beauty industry and could disrupt traditional makeup norms and create new opportunities for innovative products.
- **Seasonal Lines:** Creating seasonal makeup lines can disrupt the beauty industry by driving demand for limited edition products.

### Sectors Adopting This

- **Cosmetics:** The cosmetics industry can benefit from creating animalistic and bold seasonal makeup lines that cater to consumers looking for unique and trendy beauty products.
- **Fashion:** The fashion industry can benefit from collaborations with cosmetics companies to offer more cohesive and complementary makeup options that match animal prints and bold looks.
- **Retail:** The retail industry can benefit from offering exclusive seasonal makeup collections that drive in-store and online traffic, especially during peak shopping seasons.

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