# Raised Suspension Off-Road Vehicles Ford is Launching an Off-Road Mustang Mach-E Rally By Amy Duong | Published 2023-09-07 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/mache-rally References: [engadget](https://www.engadget.com/ford-is-building-a-rally-version-of-the-mach-e-100026791.html) & [ford.shorthandstories](https://ford.shorthandstories.com/b99215be-4f3e-43ad-931e-1e553a8efcb5/index.html)  [Ford](https://www.trendhunter.com/trends/bronco-raptor) unveils that it is working on the new Mustang Mach-E Rally, which is essentially an off-road iteration of the brand's Mach-E that is enforced with extra power and a raised suspension. It also is incorporated with the company's new RallySport Drive Mode. It features racing stripes along the hood and has a black painted steel roof with a rear spoiler, fog lights, lower and upper body moldings, and more. The Mach-E rally is ready "to perform in snow and other slick on-road conditions," which has been tested by Ford at a new rally course at its proving ground in Michigan. It continues, as it was "then abused Mustang Mach-E Rally prototypes in 500-mile simulating rally-cross durability trials to make sure it lived up to their design intent." Image Credit: Charlie Magee, Ford ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 17% | Activity: 15% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Off-road Electric Vehicles:** The off-road Mustang Mach-E Rally introduces a raised suspension and extra power, showcasing the trend of electric vehicles expanding into rugged terrains. - **Rallysport Drive Mode:** Ford's new Mach-E Rally incorporates the RallySport Drive Mode, highlighting the trend of car manufacturers developing specialized drive modes for specific terrains or activities. - **Rally-ready EV Prototypes:** Ford has tested Mustang Mach-E Rally prototypes in 500-mile simulating rally-cross durability trials, indicating the trend of car companies pushing the boundaries of electric vehicles in performance-driven environments. ### Industries Being Reshaped - **Automotive:** The off-road Mustang Mach-E Rally demonstrates an opportunity for automotive companies to expand their electric vehicle offerings into the off-road and rally segments. - **Electric Vehicle Manufacturing:** The development of the Mustang Mach-E Rally and its specialized features like the RallySport Drive Mode highlights the potential for innovation in the electric vehicle manufacturing industry. - **Rally Racing:** The testing of Mustang Mach-E Rally prototypes in rally-cross durability trials showcases a potential disruption in the rally racing industry with the introduction of electric vehicles built for extreme performance. ## Related on Trend Hunter - [Hardcore Off-Road SUVs](https://www.trendhunter.com/trends/bronco-raptor.md) - [Ultra-Exclusive Off-Road SUVs](https://www.trendhunter.com/trends/bronco-desert-racer.md) - [Off-Road Desert Racer SUVs](https://www.trendhunter.com/trends/ford-bronco-dr.md) - [Off-Road-Tuned SUV Models](https://www.trendhunter.com/trends/king-of-the-hammers-edition-bronco.md) - [Off-Road SUV Performance Kits](https://www.trendhunter.com/trends/roush.md) - [Custom Off-Road Track SUVs](https://www.trendhunter.com/trends/ford-bronco-quadtrack-concept.md) - [Rugged Off-Road Pickup Trucks](https://www.trendhunter.com/trends/2024-ford-ranger-raptor.md) - [Automobile-Inspired E-Bike Launches](https://www.trendhunter.com/trends/ford-1.md) - [Metallic-Finished Electric SUVs](https://www.trendhunter.com/trends/2024-mustang-mache-gt-bronze.md)