# Professional Workflow Laptop Models The Latest MacBook Pro 13 Features the Apple M2 By Michael Hemsworth | Published 2022-06-07 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/macbook-pro-13 References: [geeky-gadgets](https://www.geeky-gadgets.com/apple-macbook-pro-m2-laptop-07-06-2022/) & [apple](https://www.apple.com/macbook-pro-13/)  The [Apple](https://www.trendhunter.com/trends/new-apple-macbook-pro) MacBook Pro 13 has been updated with a number of productivity-focused features for professionals to take advantage of when working from the home, office or out in the field. The laptop is powered by the Apple [M2](https://www.trendhunter.com/trends/latest-macbook-air) processor, which promises impressive power efficiency, a unified memory architecture and more. The laptop features an eight-core CPU and a 10-core GPU with up to 24GB of RAM to dramatically speed up a user's workflow. The [ProRes](https://www.trendhunter.com/trends/dji-mavic-3) video engine promises accelerated capabilities when working with 4K and 8K videos. The latest Apple MacBook Pro 13 is rounded out with a battery pack rated for up to 20-hours of video playback to easily handle an entire day of work. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 20% | Activity: 8% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Computers](https://www.trendhunter.com/computers) ## Key Themes ### Key Themes Behind This Trend - **Professional Productivity Laptops:** The trend of launching laptops with productivity-focused features like improved processing power, better memory options and extended battery life for professional users. - **Advanced Processor Technology:** The trend of incorporating advanced and powerful processors offering improved power efficiency and better performance capabilities for laptop users. - **Video-editing Capable Laptops:** The trend of designing laptops that come equipped with new and innovative video-processing technologies like ProRes engine to meet the demands of video-editing professionals. ### Where This Applies - **Technology:** The technology industry has long been associated with product design and innovation, providing ample opportunities for disruptive innovation aimed at productivity-focused laptops and advanced processor technology. - **Video-editing:** The video-editing industry can benefit from the trend of launching video-editing capable laptops to streamline the workflow and meet the demands for enhanced video processing and resolution capabilities. - **Business Services:** The business services industry can leverage the trend of professional productivity laptops which can help employees to work efficiently and maintain the quality of their work while working from home or out in the field. ## Related on Trend Hunter - [Demure High-Power Laptop Models](https://www.trendhunter.com/trends/new-apple-macbook-pro.md) - [Angular Power-Amplified Laptops](https://www.trendhunter.com/trends/latest-macbook-pro.md) - [Upgraded Creator-Focused Laptops](https://www.trendhunter.com/trends/macbook-pro-m4.md) - [Compact Hyper-Speedy Laptops](https://www.trendhunter.com/trends/apple-macbook-pro-with-m5.md) - [Flat-Edged Professional Laptops](https://www.trendhunter.com/trends/apple-macbook-pro-laptop.md) - [Hyper-Portable Productivity Laptops](https://www.trendhunter.com/trends/macbook-air-models.md) - [Pro-Grade Expansion-Supporting Computers](https://www.trendhunter.com/trends/latest-apple-mac-pro.md) - [Powerful Multi-Use Applications](https://www.trendhunter.com/trends/mac-studio-1.md) - [Hyper-Slim Style-Matching Laptops](https://www.trendhunter.com/trends/latest-macbook-air.md)