# Botanical Macaroon Packaging This Vibrant Packaging Was Designed to Appear As Whimsical By Mishal Omar | Published 2016-09-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/macaroon References: [thedieline](http://www.thedieline.com/blog/2016/9/8/bottega-louies-summer-limited-edition-poppy-box) & [bottegalouie](https://www.bottegalouie.com/) These French macaroons are featured in packaging that is as delicate as the dessert itself. The Los Angeles-based restaurant and cafe '[Bottega Louie](https://www.trendhunter.com/trends/tosca-airpods-case)' offers a variety of different food products and its French macaroons are only one of them -- albeit one of the more popular ones. The [limited edition packaging](https://www.trendhunter.com/trends/october-seasonal-macaron-box) these desserts come in was designed by Erica Gibson who chose to create boxes that were structurally sound but delicate in their featured artwork. The resulting branding features vivid red abstract poppies that rest in different sizes against a pale pink backdrop. The packaging is complete with two sets of pink ribbons with gold labeling. This limited edition dessert packaging is one that is likely to appeal to any age demographic. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 26% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Whimsical Packaging Design:** Disruptive innovation opportunity: Exploring creative and playful packaging designs across various industries. - **Limited Edition Packaging:** Disruptive innovation opportunity: Introducing unique and exclusive packaging designs to enhance product appeal. - **Art-inspired Branding:** Disruptive innovation opportunity: Incorporating artistic elements into branding strategies to create visually captivating products. ### Industries Being Reshaped - **Food and Beverage:** Disruptive innovation opportunity: Embracing unconventional packaging designs to differentiate products in a competitive market. - **Cosmetics and Beauty:** Disruptive innovation opportunity: Applying artistic packaging concepts to skincare and makeup products for a unique customer experience. - **Gift and Souvenir:** Disruptive innovation opportunity: Creating captivating packaging for gift and souvenir items to enhance their perceived value. ## Related on Trend Hunter - [Culinary Brand Packaging Redesigns](https://www.trendhunter.com/trends/mousline.md) - [Patisserie-Inspired Beauty Pop-Ups](https://www.trendhunter.com/trends/este-lauder-x-ladure.md) - [Plant-Inspired Coffee Packaging](https://www.trendhunter.com/trends/lor-coffee-packaging.md) - [Pink Sushi Boxes](https://www.trendhunter.com/trends/dept-sushi.md) - [Vibrant Organic Product Branding](https://www.trendhunter.com/trends/fruit-bliss.md) - [Re-Designed Holiday Tins](https://www.trendhunter.com/trends/neoms-reimagined-packaging.md) - [Collaborative Spirit-Infused Macarons](https://www.trendhunter.com/trends/macarons-cocktail.md) - [Vibrantly Re-Designed Tea Packaging](https://www.trendhunter.com/trends/chay-tea.md) - [Food Packaging Refreshes](https://www.trendhunter.com/trends/higgidy-1.md)