# Superhero Comic Cosmetics The MAC Wonder Woman Collection is Here to Rescue By Renee Ramsarran | Published 2011-01-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mac-wonder-woman-collection References: [nitrolicious](http://www.nitrolicious.com/blog/2011/01/14/mac-wonder-woman-collection/) & [maccosmetics](http://www.maccosmetics.com/) The [MAC Wonder Woman collection of cosmetics](https://www.trendhunter.com/trends/maczine) is here to save your dull-looking skin. The colorful mascaras and [bold eyeshadows](https://www.trendhunter.com/trends/clinique-x-crayola) really stand out in this line. The bright reds, blues and yellows used in the packaging are a special tribute to the iconic DC Comic hero. Throw on a [metal deflecting gold bracelet](https://www.trendhunter.com/trends/24k-holiday-advent-calendar) and pack some punch to your natural beauty with this new make-up line. The MAC Wonder Woman collection will rescue your make-up bag from outdated colors. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 66% | Activity: 50% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Superhero-inspired Cosmetics:** Opportunity for cosmetic brands to create makeup lines inspired by popular superheroes, offering fans a chance to express their fandom through their beauty routine. - **Bold and Vibrant Packaging:** Brands can capitalize on the trend of eye-catching packaging designs, incorporating bright colors and superhero-themed artwork to attract attention and stand out on store shelves. - **Nostalgic Collaborations:** Collaborations between cosmetic brands and iconic comic book franchises can create unique and nostalgic products that tap into consumers' love for pop culture and generate excitement. ### Industries Being Reshaped - **Cosmetics:** Opportunity for cosmetic companies to innovate and create superhero-themed makeup collections that cater to fans and collectors, offering a unique and differentiated product line. - **Packaging Design:** The rise of bold and vibrant packaging design in the cosmetics industry opens up opportunities for designers and packaging manufacturers to create visually appealing and attention-grabbing designs. - **Licensing and Collaborations:** Cosmetic brands can explore collaborations with popular comic book franchises and secure licensing agreements to create limited-edition collections that appeal to fans and drive sales. ## Related on Trend Hunter - [Grocery-Themed Holiday Cosmetics](https://www.trendhunter.com/trends/benemart.md) - [Comedy Horror Cosmetics](https://www.trendhunter.com/trends/nyx-cosmetics-x-wednesday.md) - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md) - [Cartoon-Inspired Makeup Launches](https://www.trendhunter.com/trends/winx-club.md) - [Whimsically Witchy Cosmetic Collections](https://www.trendhunter.com/trends/kiss-wickedinspired-collection.md) - [Fantasy-Comedy Makeup Collabs](https://www.trendhunter.com/trends/colourpop-x-dreamworks-shrek.md) - [Dark-Romance-Inspired Makeup Capsules](https://www.trendhunter.com/trends/shadow-of-secrets-collection.md) - [Iconic Touring Artist Makeup](https://www.trendhunter.com/trends/madonnas-makeup.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md)