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# Future-Predicting Apple Ads
The Mac vs. PC Commercials are at it Again, This Time with Time Travel

By Allison Love | Published 2010-06-30 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/mac-vs-pc-commercials
References: [coloribus](http://www.coloribus.com/adsarchive/online-viral/apple-macintosh-legal-copy-13756805/) & [coloribus](http://www.coloribus.com/adsarchive/online-viral/apple-macintosh-time-traveler-13756855/)

Justin Long is at it again with another [Mac](https://www.trendhunter.com/trends/cyberpunk-2077-mac) vs. PC commercial, but this time, the ad has added some flavor and time traveling into the mix.

Playing the iconic ‘Mac,’ Justin Long is his usual calm, cool and collected self while the PC builds a [time travel machine](https://www.trendhunter.com/trends/apple-watch-g3) and heads to the year 2051. Of course, as predicted, Mac still remains ahead of the game and poor PC maintains the same freezing issues as his present-day model.

I think these [Mac vs. PC commercials](https://www.trendhunter.com/trends/apple-trust-issues) are pretty funny, especially since they use actual issues that occur with the software.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 27% | Activity: 72% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Time-traveling Tech Ads:** Creating ads with futuristic themes and technology that showcase a company's innovative capabilities, creating a sense of superiority and brand loyalty.
- **Humorous Brand Commercials:** Using humor and relatable issues in ads to connect with customers and create brand awareness, leading to increased customer engagement and loyalty.
- **Celebrity Endorsed Tech Ads:** Employing celebrities to represent a brand and its products in advertisements, creating positive associations with the brand and building a sense of trust with consumers.

### Where This Applies

- **Technology:** Innovating in advertising can help organizations differentiate their products from competitors and create a positive image in the minds of customers.
- **Entertainment:** Creating humorous and engaging ads in collaboration with celebrities can increase brand exposure and engagement with both existing customers and new audiences.
- **Marketing:** Using innovative ad campaigns and media like celebrities can create a competitive edge and help establish a brand's relevance in the market.

## Related on Trend Hunter

- [Charged Phone Ads](https://www.trendhunter.com/trends/apples-miss-you.md)
- [Dreamy Dance-Centric Ads](https://www.trendhunter.com/trends/apple-and-spike-jonze.md)
- [Nostalgic Desktop Computer Designs](https://www.trendhunter.com/trends/macintosh-computer-concept.md)
- [Time Travel Fast Food Ads](https://www.trendhunter.com/trends/inflationary-mcdonalds-ads.md)
- [Nostalgic Lunar New Year Spots](https://www.trendhunter.com/trends/chinese-new-year-film.md)
- [Retro-Styled Pocket Computers](https://www.trendhunter.com/trends/macintosh-pocket.md)
- [Humorous Automotive Campaigns](https://www.trendhunter.com/trends/where-have-you-been.md)
- [Comedic Groundhog Day Campaigns](https://www.trendhunter.com/trends/lays-for-days.md)
- [Auction-Inspired Technology Commercials](https://www.trendhunter.com/trends/apple-data-auction-commercial.md)
