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# Golden Glamor Cosmetics
The MAC Semi-Precious Collection Will Help Create a Vintage Vixen Look

By Carly Foy | Published 2011-06-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/mac-semi-precious
References: [musingsofamuse](http://www.musingsofamuse.com/2011/06/mac-semi-precious-collection-2.html) & [maccosmetics](http://www.maccosmetics.com/index.tmpl)

The MAC Semi-Precious collection launches July 7th and it is sure to not disappoint.

The collection is MAC's follow up to [Surf Baby](http://www.trendhunter.com/trends/mac-surf-baby) and is a welcome change to the more recent bright colors MAC have been producing.

The MAC Semi-Precious line contains four lipsticks (notable colors are Gem of Roses and Musky Amethyst), five Cremesheen Glass colors (including a beautiful light caramel, Natural Flare), twelve dark yet shimmering [mineralize eyeshadows](https://www.trendhunter.com/trends/solo-shadow-sheen), three mineralize blushes, iconic MAC product Zoom Fast Black Lash and of course, brushes and lotion.

The MAC Semi-Precious collection is the perfect throwback to the vintage glamor era. With inspiration from precious gemstones and [femme fatale looks](https://www.trendhunter.com/trends/shadow-of-secrets-collection), the line is the perfect way to usher in the fall season.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 53% | Activity: 92% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Vintage Glamor Cosmetics:** Opportunity to introduce retro-inspired makeup products that draw inspiration from iconic eras and tailored for modern consumers.
- **Mineral-based Makeup:** Opportunity for eco-conscious makeup brands to create products using natural ingredients like minerals and gemstones instead of synthetic chemicals.
- **Shimmering Eyeshadows:** Opportunity for makeup companies to create shimmering eyeshadows that cater to consumers who prefer a more subtle yet glam look.

### Where This Applies

- **Beauty and Cosmetics:** Industry can develop wider range of makeup products, expanding into new niches such as vintage-inspired or mineral-based cosmetics.
- **E-commerce:** Opportunity for online retailers to curate unique collections that cater to niche audiences such as eco-conscious or vintage-inspired consumers.
- **Fashion:** Opportunity to market specialized products in collaboration with makeup brands that cater to specific fashion aesthetics such as vintage or retro fashion styles.

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