# 90s Mixtape-Inspired Cosmetics MAC and Jeremy Scott Joined to Create a Line of Retro Palettes By Riley von Niessen | Published 2018-01-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mac-and-jeremy-scott References: [popsugar](https://www.popsugar.com/beauty/MAC-x-Jeremy-Scott-Collection-January-2018-44473036) & [maccosmetics](http://www.maccosmetics.ca/) [MAC](https://www.trendhunter.com/trends/mac-partnered-with-disney) and Jeremy Scott, the famed American fashion designer who's perhaps best known for his work as Moschino's creative director, recently unveiled a new collection of cosmetics that take inspiration from [90s mixtapes](https://www.trendhunter.com/trends/diy-mixtape-kit), and the retro technology that was used to play them. The packaging of the MAC and Jeremy Scott collection is what makes the cosmetics really stand out, with a large boombox, cassette, and a CD with [Sharpie](https://www.trendhunter.com/trends/handdrawn-sketch) lettering scrawled onto it all included. The CD-shaped palette contains three shades that are intended for the cheeks, with a highlighter, bronzer, and a blush included. The cassette includes a range of colorful lipsticks, and the boombox includes an array of vivid eyeshadows, which range from neutral browns, to bright blues and purples. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 46% | Activity: 45% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Mixtape-inspired Collections:** Other beauty brands could create collections inspired by nostalgic 90s mixtapes to tap into this market. - **Retro-themed Packaging:** Packaging that takes inspiration from vintage technology could be used to make beauty products stand out on shelves. - **Multifunctional Makeup Palettes:** Makeup palettes that offer multiple products in one compact design could be the next big thing in cosmetics. ### Who This Affects Most - **Beauty:** Beauty brands could create mixtape-inspired collections to satisfy the growing demand for nostalgic products. - **Packaging:** Companies that specialize in packaging design could offer retro-themed packaging solutions for beauty brands looking to stand out. - **Cosmetics:** Cosmetic companies could develop multifunctional makeup palettes that provide consumers with a complete makeup look in one convenient product. ## Related on Trend Hunter - [Disney-Inspired Eye Shadows](https://www.trendhunter.com/trends/mac-partnered-with-disney.md) - [Edible Chocolate Lipsticks](https://www.trendhunter.com/trends/mac-cosmetics-x-doja-cat.md) - [Digital Makeup Zines](https://www.trendhunter.com/trends/maczine.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Y2K Anime Makeup Palettes](https://www.trendhunter.com/trends/y2k-baby-palette.md) - [Fashion Dolls-Inspired Cosmetics](https://www.trendhunter.com/trends/girls-nite-out.md) - [Iconic Touring Artist Makeup](https://www.trendhunter.com/trends/madonnas-makeup.md) - [Nostalgic Retro Music Capsules](https://www.trendhunter.com/trends/diy-mixtape-kit.md) - [Pride Eyeshadow Launches](https://www.trendhunter.com/trends/pride-eyeshadow-vault.md)