# Antagonist Makeup Lines The MAC and Disney 'Venomous Villain' Collaboration By Joanne Lam | Published 2010-05-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mac-and-disney-venomous-villain References: [temptalia](http://www.temptalia.com/mac-disney-venomous-villains-collection) & [maccosmetics](http://www.maccosmetics.com/vv_landing/index.tmpl) The [MAC](https://www.trendhunter.com/trends/mac-partnered-with-disney) and [Disney](https://www.trendhunter.com/trends/nailtopia-1) 'Venomous Villain' collaboration is set to launch in late September 2010 and is generating plenty of buzz. Having just come out with a teaser trailer for this [limited edition color collection](https://www.trendhunter.com/trends/annabelle-cosmetics), it can be predicted that the evil characters from our favorite Disney movies, including 'Sleeping Beauty' and 'Snow White,' are going to be a part of this makeup line. Can you guess the other two antagonists? Check out the MAC and Disney 'Venomous Villain' trailer shots and a fan video with character predictions above. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 78% | Activity: 99% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Character Makeup Collaboration:** Makeup collaborations with popular fictional characters or franchises present an opportunity for companies to tap into a passionate fanbase and create high-demand, limited-edition products. - **Antagonist and Villainous Makeup:** There is a growing trend towards makeup lines inspired by villains and antagonists, providing a unique and edgy alternative to traditional beauty brands. - **Limited Edition Product Marketing:** The success of limited-edition makeup collaborations highlights a trend in the beauty industry towards strategic and targeted marketing, offering exclusive products that drive consumer excitement and demand. ### Who This Affects Most - **Cosmetics and Beauty:** Collaborations with popular fictional characters or franchises provide a unique opportunity to tap into passionate fanbases and create high-demand makeup lines with a story. - **Film and Entertainment:** Collaborations between makeup brands and entertainment studios or franchises present an opportunity for companies to create new revenue streams and leverage popular characters and stories to drive merchandise sales. - **Marketing and Advertising:** The strategic marketing and targeted release of limited edition makeup collaborations demonstrates a trend in the industry towards creating excitement and exclusivity around new product releases through carefully crafted campaigns and social media engagement. ## Related on Trend Hunter - [Villain Inspired Fragrance Lines](https://www.trendhunter.com/trends/disney-villains-2.md) - [Disney-Inspired Eye Shadows](https://www.trendhunter.com/trends/mac-partnered-with-disney.md) - [Disney-Inspired Lipsticks](https://www.trendhunter.com/trends/princess-incognito.md) - [Fantasy-Comedy Makeup Collabs](https://www.trendhunter.com/trends/colourpop-x-dreamworks-shrek.md) - [Spooky Holiday Cosmetics](https://www.trendhunter.com/trends/wet-n-wild-beauty-x-disney.md) - [Aquatic Cosmetic Collections](https://www.trendhunter.com/trends/disney-the-little-mermaid-collection.md) - [Villainous Mobile Device Accessories](https://www.trendhunter.com/trends/disney-villains-x-casetify.md) - [Fairytale-Inspired Lipsticks](https://www.trendhunter.com/trends/royal-ball.md) - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md)