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# Bamboo Toothbrush Subscriptions
The Mable Club Regularly Provides Members with Eco Toothbrushes

By Mishal Omar | Published 2017-02-14 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/mable-club
References: [brushmable](https://www.brushmable.com/collections/mable-club/products/mable-club-1)

Mable Club is a [subscription service](https://www.trendhunter.com/trends/plush-ritual) that focuses entirely on providing subscribers with a comfortable tool that they can use to brush their teeth.

Each toothbrush costs $8 and for those who sign up for Mable Club, they receive a new product every three months – the average length of time that consumers are supposed to use and discard their toothbrushes in. The toothbrushes are made from [bamboo](https://www.trendhunter.com/trends/caboo), are naturally anti-microbial, and can stand on their own. For each toothbrush that is purchased, the brand donates another, and members of the Mable Club team visit schools to [teach children about green living](https://www.trendhunter.com/trends/wildones-tiger-rechargeable-toothbrush) and its importance.

Mable Club is sustainable, runs on an ethical business model and provides a necessary and convenient service to consumers.

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 82% | Activity: 97% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Subscription-based Eco Dental Products:** The rise of subscription services for eco-friendly dental products presents an opportunity for disruptive innovation in the dental hygiene industry.
- **Bamboo as a Sustainable Material:** The increasing use of bamboo as a sustainable material in toothbrushes highlights the potential for disruptive innovation in sustainable product development.
- **Education on Green Living:** The inclusion of educational initiatives within subscription services like Mable Club demonstrates an opportunity for disruptive innovation in eco-conscious education programs.

### Sectors Adopting This

- **Dental Hygiene:** The dental hygiene industry can explore new business models and product offerings through the growing trend of subscription-based eco dental products.
- **Sustainable Materials:** The sustainable materials industry can further explore the use of bamboo and other eco-friendly materials for various products, including toothbrushes.
- **Education:** The education industry can leverage subscription services that incorporate green living education programs to further promote environmental awareness among children.

## Related on Trend Hunter

- [Sustainable Electric Toothbrushes](https://www.trendhunter.com/trends/bamtoo-koa-v2.md)
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