# Collaborative Fashion-Branded Timepieces HYPEBEAST and Timex Have Unveiled the M79 Fuchsia Watch By Colin Smith | Published 2022-01-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/m79-fuchsia References: [hypebeast](https://hypebeast.com/2022/1/hypebeast-timex-m79-fuchsia-automatic-watch-video-teaser-release-date) & [hbx](https://hbx.com/timex-hypebeast?utm_source=hypebeast.com&utm_medium=referral&utm_campaign=mens-2019-8-3013-hypebeast-en-affiliates-owned&utm_content=text-placement-editorial-post) [HYPEBEAST](https://www.trendhunter.com/trends/jordan-clarkson), the online men's fashion label and editorial hub, has partnered up with renowned watchmaker [Timex](https://www.trendhunter.com/trends/automatic-field-watch) to release a [limited edition M79 Fuchsia automatic watch](https://www.trendhunter.com/trends/phantaci-x-undefeated). This watch is vintage-inspired and based on Timex's older M79 watch. The fuchsia color palette is meant to be reflective of watches made from the 50s to 70s which had paint that was dulled by light from the sun over time. This watch is designed for everyday wear. It is durable, fashionable, automatic, and easy to use for consumers just getting into watches or for watch experts. The M79 Fuchsia is a limited-edition watch as HYPEBEAST is only selling 500 iterations of the timepiece. Each watch sold will have the production number, from one to 500, engraved on the watch. The retail price for this watch is $299 USD, making it quite affordable in the luxury watch space. Image Credit: Hypebeast, Youtube ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 19% | Activity: 65% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Collaborative Timepiece Releases:** There could be opportunities for collaborations between fashion brands and watchmakers to release limited edition watches. - **Vintage-inspired Timepieces:** There is a market for vintage-inspired watches, as seen in the design of the M79 Fuchsia watch. - **Affordable Luxury Watches:** Consumers are interested in luxury watches that are priced more affordably, such as the $299 M79 Fuchsia watch. ### Industries Being Reshaped - **Fashion:** Fashion brands could collaborate with watchmakers to release co-branded timepieces. - **Watchmaking:** Watchmakers could innovate their designs by releasing more vintage-inspired watches. - **Luxury Goods:** The luxury goods industry could explore the growing market for affordable luxury watches. ## Related on Trend Hunter - [Accessible Co-Branded Field Watches](https://www.trendhunter.com/trends/automatic-field-watch.md) - [Adventurous Collaboration Watches](https://www.trendhunter.com/trends/huckberry-x-timex-titanium-field-watch.md) - [Streetwear-Inspired Watch Collabs](https://www.trendhunter.com/trends/audemars-piguet-x-kaws.md) - [Collaborative Graffiti Digital Watches](https://www.trendhunter.com/trends/timex-t80-keith-haring.md) - [Collaboration EDC Timepieces](https://www.trendhunter.com/trends/the-james-brand-x-timex-automatic-gmt-watch.md) - [Collaborative Fashion-Centric Patterned Watches](https://www.trendhunter.com/trends/gmds5610ma7er.md) - [Co-Branded Maximalist Timepieces](https://www.trendhunter.com/trends/marni-x-gshock-gmds5610ma7er.md) - [Haute Fashion Digital Watches](https://www.trendhunter.com/trends/timex-x-mm6-maison-margiela-collection.md) - [Collaboration Triathlete Timepieces](https://www.trendhunter.com/trends/timex-ironman-x-the-james-brand-watch.md)