# Virtual Reality Video Cameras The Lytro Immerge Captures 360-Degree Images At One Time By Rahul Kalvapalle | Published 2015-11-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/lytro-immerge References: [engadget](http://www.engadget.com/2015/11/05/lytro-immerge/) & [lytro](https://www.lytro.com/immerge/) The Lytro Immerge is a device that is being billed by its creators as being the first ever light field powered professional virtual reality capture camera. This device is unique however in that it doesn't take in several different shots before stitching them all together. Rather, it uses an extremely dense light field array that captures an entire [360-degree image](https://www.trendhunter.com/trends/insta360-x4-air) at one time. As you might guess, the contraption will be very expensive and is expected to cost a few hundreds of thousands of dollars. As a result, it's fair to say that the Lytro Immerge is a professional-grade offering and isn't designed for casual consumers. Ultimately, this device is the latest, greatest and most high-tech device in the growing areas of virtual reality and [augmented reality](https://www.trendhunter.com/trends/luma-beast-xr-glasses). ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 71% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### What's Driving This Trend - **Professional Virtual Reality Capture Cameras:** The development of high-end virtual reality capture cameras are disrupting the virtual reality industry by providing more photo-realistic experiences. - **Light Field Technology:** The use of light field technology in virtual reality capture cameras are disrupting the traditional methods of capturing 360-degree images and videos by providing better quality photos. - **Augmented Reality Devices:** The advancement of virtual reality cameras are also expanding the possibilities for augmented reality devices and experiences, creating new opportunities in gaming, marketing, and education industries. ### Who This Affects Most - **Film and Television Production:** Professional virtual reality capture cameras are disrupting the film and television production industry by providing an immersive and interactive experience for audiences. - **Travel and Tourism:** The use of virtual reality technology in the travel and tourism industry is providing unique and immersive experiences for customers, disrupting traditional travel marketing and booking methods. - **Real Estate:** Virtual reality technology is disrupting the real estate industry by allowing potential buyers to take virtual tours of properties, saving time and money on physical viewings. ## Related on Trend Hunter - [Miniature Spatial Cameras](https://www.trendhunter.com/trends/ursa-cine-immersive.md) - [Hyper High-Resolution Cameras](https://www.trendhunter.com/trends/hyper-highresolution-camera.md) - [Immersive 360 camera debuts](https://www.trendhunter.com/trends/osmo-360.md) - [3D Streaming Camera Models](https://www.trendhunter.com/trends/acer-spatiallabs-stereo-eyes.md) - [Affordable Spatial Camera Lenses](https://www.trendhunter.com/trends/rfs78mm-f4-stm-dual.md) - [3D Content-Capturing Camera Lenses](https://www.trendhunter.com/trends/imaging-camera-lens.md) - [High-End Imaging Action Cams](https://www.trendhunter.com/trends/qoocam-3.md) - [5G-Enabled 360-Degree Cameras](https://www.trendhunter.com/trends/nokia-360-camera.md) - [Low-Cost 360-Degree Cameras](https://www.trendhunter.com/trends/akaso-360.md)