# Rapper Ridesharing Icons This Lyft Code Plasters Cardi B's Face and Nail Art All Over The App By Alyson Wyers | Published 2017-09-30 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/lyft-code References: [fastcompany](https://www.fastcompany.com/40475170/new-yorkers-you-can-turn-your-lyft-icons-into-cardi-b) & [twitter](https://twitter.com/iamcardib/status/913542152860336129) If you are excited the song 'Bodak Yellow' by Cardi B has overtaken Taylor Swift as the number one spot on the [Billboard](https://www.trendhunter.com/trends/Audio-journalism-platforms) Hot 100 Chart, you can celebrate with this special [Lyft](https://www.trendhunter.com/trends/discounted-rideshare) code. If you are in New York City, you can turn your Lyft icons into the female rap artist's face and fingernails using the Lyft code "BardiGang" until October 1st. A press release explains the single-celebrating feature displays her "infamous blinged out nail art as the graphic of your Lyft vehicle the next time you catch a ride in NYC." Cardi B topping the charts is significant because this is the first time a female rapper has taken number one unassisted since Lauryn Hill in 1998. Image Credit: >Twitter ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 66% | Activity: 27% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### What Makes This Trend Stand Out - **Personalized-branding Ridesharing:** Incorporating popular artist's branding into ridesharing apps allows for a more personalized and engaging experience for users. - **Celebrity-endorsed Promotions:** Partnering with celebrities to promote special offers and codes can create buzz and increase brand awareness for ridesharing companies. - **Interactive Ridesharing Features:** Introducing interactive features like customized icons and graphics enhances the overall user experience of ridesharing apps. ### Sectors Adopting This - **Music Industry:** The music industry can explore partnerships with ridesharing companies to leverage celebrity endorsements and create exciting promotions for fans. - **Transportation Industry:** Ridesharing companies can embrace innovative features and collaborations with artists to differentiate themselves and attract more customers. - **Digital Marketing Industry:** Digital marketing firms can work with ridesharing companies to develop creative campaigns that incorporate personalized branding and celebrity partnerships. ## Related on Trend Hunter - [Discounted Rideshare Partnerships](https://www.trendhunter.com/trends/discounted-rideshare.md) - [Gender-Based Rideshare Features](https://www.trendhunter.com/trends/lyft-4.md) - [Voting Day Rideshare Deals](https://www.trendhunter.com/trends/voting-initiatives.md) - [Protected Driver Selection Features](https://www.trendhunter.com/trends/lyft-3.md) - [Rideshare Delivery Partnerships](https://www.trendhunter.com/trends/doordash-and-lyft.md) - [Pet-Friendly Rideshare Services](https://www.trendhunter.com/trends/pet-rides.md) - [Pet-Themed Branding Initatives](https://www.trendhunter.com/trends/puppy-bowls.md) - [Glam Pet Adoption Pop-Ups](https://www.trendhunter.com/trends/uber-showcats.md) - [Pampering Rideshade Cars](https://www.trendhunter.com/trends/bliss-x-alto.md)