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# Athlete-Collaborative Zippered Sneakers
Serena Williams Drops a Special Nike Air Force 1 LXX Zip

By Amy Duong | Published 2021-09-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lxx-zip
References: [hypebeast](https://hypebeast.com/2021/9/serena-williams-nike-air-force-1-lxx-zip-dm5036-100-release-info)

Serena Williams recently unveils a laceless iteration of the Air Force 1 alongside Nike with the brand new LXX Zip design model. The shoes are adorned in a summit white color option with tumbled leather making up the upper. It is then marked with a golden zipper right at the forefoot, replacing where the laces rest usually.

The lateral side of the shoe has a double Swoosh accent embroidered onto the silhouette. The athlete's signature is also stitched onto the heel tab in the same regal color. The logo on the shoe reads "10 4 01" which is a celebration of diversity and inclusion, finding itself on the tongue section. All of this sits atop a crispy white sole unit foundation.

Image Credit: Nike

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 82% | Activity: 92% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **Zippered Sneakers:** The rise of zippered sneakers presents opportunities for brands to explore innovative shoe designs that provide easy wearing experience.
- **Collaborative Shoes:** Collaborative shoe development between athletes and designers offers fresh perspectives and can lead to highly-desirable, limited-edition products.
- **Laceless Sneakers:** The emergence of laceless sneakers suggests possibilities for shoe companies to explore new and unconventional closure systems.

### Who This Affects Most

- **Athletic Footwear:** The athletic footwear industry can innovate by exploring unique design options such as laceless sneakers, zippers, and collaborations with athletes to appeal to a wider consumer base.
- **Fashion and Apparel:** The fashion and apparel industry can take advantage of the trend of collaborative shoes with athletes and designers to provide customers with unique, limited-edition products and expand their brand's reach.
- **Textile and Leather Manufacturing:** The textile and leather manufacturing industries can explore innovating new materials and techniques for creating high-quality and comfortable shoes that feature new closure systems like zippers.

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