# Ultra Luxury Tequila Dos Lunas Grand Reserve By Bianca | Published 2007-12-06 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/luxury-tequila-dos-lunas-grand-reserve References: [doslunas](http://www.doslunas.com/tequila/products.asp) We've seen plenty of luxury vodkas, but [Dos Lunas Extra Anejo](http://www.doslunas.com/tequila/products.asp) tequila is the epitome of opulent fine spirits. Extra Anejo is bottled in hand-blown Baccarat decanters and aged for 10 years in Spanish sherry oak casks. It comes with undeniably beautiful crystal stoppers as well as a sterling silver necklace and key. But all luxury comes at a cost, in the case of Dos Lunas, a $2,500 price! Dos Lunas currently sells three varieties of tequila. Dos Lunas Silver ($44.95) is unaged, and Dos Lunas Reposado ($49.95) is aged for nine months. From the press release: ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 75% | Activity: 21% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### What's Driving This Trend - **Ultra-luxury Spirits:** Disruptive innovation opportunities in the ultra-luxury spirits market include creating unique, handcrafted spirits with exquisite packaging and high price points. - **Premium Aging Process:** Disruptive innovation opportunities in the premium aging process industry include experimenting with different types of barrels and aging techniques to create exceptional flavors and aromas. - **Luxury Packaging:** Disruptive innovation opportunities in the luxury packaging industry include collaborating with renowned designers and artists to create visually stunning and exclusive packaging for high-end spirits. ### Who This Affects Most - **Spirits:** The spirits industry can benefit from embracing the ultra-luxury trend and developing premium products with unique characteristics and branding. - **Aging Techniques:** The aging techniques industry can explore innovative methods to age spirits, such as using uncommon barrels or experimenting with different climate conditions. - **Packaging Design:** The packaging design industry has an opportunity to cater to the luxury spirits market by creating lavish and captivating designs that enhance the overall drinking experience. ## Related on Trend Hunter - [Streetstyle Luxury Tequilas](https://www.trendhunter.com/trends/2025-nobu-rare.md) - [Top-Shelf Triple-Aged Tequilas](https://www.trendhunter.com/trends/mot-hennessy.md) - [Artistic Collectible Tequila Releases](https://www.trendhunter.com/trends/francisco-toledo-edition.md) - [Exclusive Sweet Tequilas](https://www.trendhunter.com/trends/el-mayor-extra.md) - [Multi-Blend Añejo Tequila](https://www.trendhunter.com/trends/patron-en-lalique.md) - [Luxury Añejo Tequila](https://www.trendhunter.com/trends/maestro-dobel-tequila.md) - [Luxury Restaurant-Inspired Spirits](https://www.trendhunter.com/trends/nobu-rare-2008-reserve.md) - [Richly Layered Tequilas](https://www.trendhunter.com/trends/extra-anejo-tequila.md) - [Sophisticated Hybrid Tequilas](https://www.trendhunter.com/trends/avion-reserva-cristalino.md)