# Luxury Plus-Size Apparel This Clothing Company Offers High-Quality Clothes in Larger Sizes By Katherine Pendrill | Published 2015-10-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/luxury-plussize References: [psfk](http://www.psfk.com/2015/09/universal-standard-high-quality-plus-size-clothing-line.html) & [universalstandard.net](http://www.universalstandard.net/) 'Universal Standard' is a clothing clothing that specializes in luxury plus-size apparel. While there are a growing number of retailers that offer plus-size options, not all of these garments are designed to last. In contrast to [fast fashion offerings](https://www.trendhunter.com/trends/long-lasting-clothing), Universal Standard makes clothing that is durable and made to last. Universal Standard was founded by Alexandra Waldman and Polina Veksler in an effort to provide women with [luxury plus-size fashion](https://www.trendhunter.com/trends/the-plus-one-edit). The company specializes in fashion-forward clothing that is available in sizes 10 to 28. In contrast to other plus-size retailers, each garment is tailored to provide the most flattering fit. As Veksler explains, "we want people who wear our clothes to feel as style-relevant, beautiful and confident as anyone else." Universal Standard ultimately provides high-end options for [plus size consumers](https://www.trendhunter.com/trends/the-second-dawn). ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 93% | Activity: 98% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Luxury Plus-size Fashion:** The trend of creating high-quality luxury clothing for sizes 10-28 is on the rise, creating opportunities for new entrants to capture the market. - **Sustainable Plus-size Clothing:** As consumers become more environmentally conscious, there is a growing demand for luxury plus-size clothing that is made using sustainable methods, presenting an opportunity for innovation and differentiation. - **Customized Fit Plus-size Clothing:** Companies that offer personalized and tailored options for plus-size consumers can gain a competitive edge by providing clothing that is designed to flatter different body shapes, offering an opportunity for disruption. ### Where This Applies - **Fashion:** As the plus-size fashion market grows, there are opportunities for new brands to enter and disrupt the industry by providing high-quality, sustainable, and customized-fit options. - **Retail:** As consumers increasingly demand luxury plus-size clothing, there is an opportunity for retailers to provide a wider variety of options and expand their offerings to capture this market. - **Textiles:** Innovations in textiles and materials can lead to advancements in comfortable, durable and sustainable plus-size fashion, presenting an opportunity for disruption in the textile industry. ## Related on Trend Hunter - [Inclusive Wardrobe Staples](https://www.trendhunter.com/trends/normform.md) - [Size-Inclusive Shirt Collections](https://www.trendhunter.com/trends/curve-by-the-shirt-company.md) - [Timeless Easy-Care Clothing](https://www.trendhunter.com/trends/long-lasting-clothing.md) - [Timeless Knit Apparel](https://www.trendhunter.com/trends/mudana-clothing.md) - [Mature Fashion-Forward Brands](https://www.trendhunter.com/trends/wit-and-wisdom.md) - [Elevated Loungewear Lines](https://www.trendhunter.com/trends/uniqlo-loungewear.md) - [Best-Selling Adaptive Apparel](https://www.trendhunter.com/trends/anthropologie-2.md) - [Modern Occasion-Focused Apparel](https://www.trendhunter.com/trends/the-plus-one-edit.md) - [In-House Minimalist Apparel](https://www.trendhunter.com/trends/contemporary-womens-fashion.md)