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# $40,000 Gem-Adorned Cocktails
The White Barn Inn in Kennebunk, Maine Serves a Luxury Martini

By Ryan Fowler | Published 2013-04-20 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/luxury-martini
References: [bornrich](http://www.bornrich.com/40000-ruby-rose-cocktail-topped-4-carat-ruby.html)

The White Barn Inn in Kennebunk, Maine serves a [luxury martini](https://www.trendhunter.com/trends/martini-fitting-service) called The [Ruby Rose](https://www.trendhunter.com/trends/cocktail-flight) that is topped off with a four carat red ruby, but this fancy cocktail comes with a price tag of $40,000. Forget putting a down payment on a home or buying a new car, this single drink is a big investment.

This cocktail concoction uses [vodka as the main alcohol base](https://www.trendhunter.com/trends/absolut-introduces), mixed with St. Germain Liqueur, freshly squeezed grapefruit juice, pomegranate juice, a dash of rosewater and the 4 carat red ruby.

There is a fairly good reason for the creation of this extremely overpriced cocktail; it was created to celebrate the White Barn's 40th anniversary coming up this year.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 18% | Activity: 52% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury)

## Key Themes

### Key Themes Behind This Trend

- **Luxury Cocktail Trends:** The trend of luxury cocktails with high price tags and unique ingredients is growing, creating an opportunity for bars and restaurants to offer exclusive experiences and generate high revenue.
- **Celebration-based Offerings:** As luxury celebrations continue to rise, offering high-priced, extravagant items like premium cocktails with unique ingredients could provide business opportunities for high-end restaurants and bars.
- **Food and Beverage Innovation:** Innovating food and beverage offerings with high-end, unique ingredients like precious gems and rare liquors, could be an opportunity for businesses to differentiate themselves in a competitive industry.

### Where This Applies

- **Hospitality:** The hospitality industry can capitalize on the growing trend of luxurious experiences, by offering high-priced cocktails and unique food and beverage offerings to attract high-end customers.
- **Luxury Food and Beverage:** Luxury food and beverage companies can benefit from offering unique and premium ingredients and experiences such as gem-adorned cocktails, to attract high-end customers.
- **Jewelry Industry:** The jewelry industry can expand by partnering with exclusive bars and restaurants to offer high-end creations like gem-adorned cocktails, marketing them as a unique experience and opportunity.

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