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# Invite-Only Fitness Lounges
New York City's Ghost Creates Members-Only Luxury Fitness Experiences

By Laura McQuarrie | Published 2020-01-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/luxury-fitness-experience
References: [fastcompany](https://www.fastcompany.com/90448190/what-will-the-gym-of-the-future-look-and-feel-like) & [ghost.xyz](https://www.ghost.xyz/)

[Ghost](https://www.trendhunter.com/trends/ghost-legend-all-out) is a first-of-its-kind members-only lounge that prides itself on creating [luxury fitness experiences](https://www.trendhunter.com/trends/health-club) that blend elements of fitness and leisure. According to Ghost, its luxury fitness lounge was "specifically designed to defy expectations of the conventional gym."

The sprawling lounge boasts training equipment, a cafe, infrared saunas and plenty of amenities for members to enjoy. Beyond providing members access to its unique space, Ghost also offers an [in-house machine learning lab](https://www.trendhunter.com/trends/kiwi-fitness) that uses biometric and musculoskeletal data to equip clients with optimized training programs based on Ghost's algorithms.

While Ghost promises to be a great place for its invite-only community to socialize in the fitness lounge during the day, it also offers after-hour events.

Image Credit: Ghost

## Trend Insights (Trend Hunter)

- Score: 6.9/10
- Popularity: 99% | Activity: 99% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Invite-only Fitness Lounges:** Creating exclusive and luxury fitness experiences designed to defy expectations of the conventional gym.
- **In-house Machine Learning Lab:** Using biometric and musculoskeletal data to equip clients with optimized training programs based on algorithms.
- **After-hour Fitness Events:** Offering exclusive and invite-only events for members to socialize outside of regular gym hours.

### Sectors Adopting This

- **Fitness:** Innovative, high-end fitness lounges offering a unique blend of fitness and leisure.
- **Technology:** The use of machine learning and algorithms for optimized training programs.
- **Hospitality:** Curated experiences designed for the exclusive invite-only community of Ghost Fitness Lounge.

## Related on Trend Hunter

- [Invite-Only Pilates Studios](https://www.trendhunter.com/trends/tera-studio.md)
- [Hybrid Fitness Boutiques](https://www.trendhunter.com/trends/hybrid-fitness-boutique.md)
- [Revolutionary Fitness Experiences](https://www.trendhunter.com/trends/revolutionary-fitness-experience.md)
- [Meditative Fitness Studios](https://www.trendhunter.com/trends/lagree-plus.md)
- [European Fitness Pop-Ups](https://www.trendhunter.com/trends/nordic-strong.md)
- [In-Gym Hotels](https://www.trendhunter.com/trends/in-gym-hotel.md)
- [Fitness Club-Targeting AI-Based Software](https://www.trendhunter.com/trends/egym-genius.md)
- [AI-Forward Fitness Software Systems](https://www.trendhunter.com/trends/eos-fitness.md)
- [Fitness-Focused Coffee Shops](https://www.trendhunter.com/trends/fit-cafe.md)
