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# Mountainous Car Films
This Luxury Car Video Features Porsche Cars Driving Through the Alps

By Erica Francis | Published 2016-08-08 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/luxury-car-video
References: [hypebeast](http://hypebeast.com/2016/8/curves-magazine-porsche-911-alps) & [curves-magazin](http://www.curves-magazin.com/)

German-based 'Curves Magazin' new luxury car video features nine [Porsche](https://www.trendhunter.com/trends/porsche-experience-precision-level) lovers driving the high-end automobiles through the the Alps for an epic and awe-inspiring video. The four minute clip really brings the company's slogan 'Soulful Driving' to life. Though the video starts out in black and white, to show a mundane environment, the scenes quickly change once the driver of the first Porsche revs his engine and picks up speed -- suddenly the video comes into full color. The audience gets to see the beauty and vastness of the mountains as the Porsche drivers push the cars to their limits while they weave up and down the mountain trails.

Curves Magazin's video will enthrall car enthusiasts and also brings a feeling of exciting to those who simply love to travel. The soulful luxury car video helps to promote the magazine and the auto brand while spotlighting tourism in the Alps.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 23% | Activity: 58% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Car Videos:** Opportunities for luxury car brands to produce visually stunning and impactful videos featuring their cars in scenic locations.
- **Experiential Marketing:** Brands can create memorable experiences, such as driving through the Alps in a luxury car, to better engage with consumers and promote their products.
- **Tourism Promotion:** Tourism industries can partner with luxury car brands to showcase iconic destinations and attractions, while providing exclusive and luxurious transportation options.

### Sectors Adopting This

- **Luxury Car:** Luxury car brands can leverage high-quality visuals and experiential marketing to create emotional connections with consumers and boost brand awareness and loyalty.
- **Marketing:** Marketing firms can specialize in creating visually stunning videos and experiential campaigns to help luxury car brands stand out from competitors and appeal to their target audiences.
- **Tourism:** Tourism industries can tap into the luxury car market to provide unique and luxurious travel experiences that cater to high-end travelers and promote tourism destinations.

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