# Luxury CBD Serums Saint Jane's Luxury Beauty Serum Soothes Skin with 20 Botanicals By Laura McQuarrie | Published 2019-05-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/luxury-beauty-serum References: [hellogiggles](https://hellogiggles.com/beauty/saint-jane-sephora/) & [saintjanebeauty](https://www.saintjanebeauty.com/) [Saint Jane's](https://www.trendhunter.com/trends/beauty-market) clean, CBD-infused Luxury Beauty Serum is made with 20 botanical ingredients and is beneficial for soothing and restoring the skin. Alongside 500 milligrams of full-spectrum CBD, the all-natural beauty product features active ingredients like sea buckthorn, calendula and rosehip, plus brightening pomegranate and sandalwood. The vegan and cruelty-free serum also integrates beautifying rose flower oil, [healing frankincense](https://www.trendhunter.com/trends/cosy-cottage-facial-serum), spikenard root oil and myrrh resin extract. The brand prides itself on sharing a luxury serum for the face that's made in California with 100% clean ingredients and evaluated four times, which is triple the industry standard. Saint Jane's luxury beauty serum recently became available through [Sephora](https://www.trendhunter.com/trends/eol-skincare), signalling the influence CBD-infused beauty products are having across the industry. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 49% | Activity: 77% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **CBD Beauty Products:** There is an opportunity for other beauty brands to explore the benefits of CBD in their products, using it as a differentiator to attract new customers. - **Clean Beauty:** The trend towards using all-natural, cruelty-free, and vegan ingredients presents a disruptive opportunity for companies to reformulate their products to meet consumer demand and gain a competitive edge. - **Luxury Skincare:** The demand for high-end skincare products continues to grow and presents an opportunity for luxury skincare brands to innovate and differentiate with premium ingredients and formulations. ### Where This Applies - **Beauty & Personal Care:** Companies in the beauty and personal care industry can explore incorporating CBD and natural ingredients to differentiate their products and appeal to consumers who prioritize sustainability, health, and wellness. - **Health & Wellness:** The intersection of CBD and natural ingredients with health and wellness presents an opportunity for companies across various industries, including supplements and functional foods, to expand their product offerings. - **Retail:** Retailers can tap into the trend towards luxury skincare and CBD-infused products to diversify their product offerings and attract a new customer base. ## Related on Trend Hunter - [De-Stressing Skincare Serums](https://www.trendhunter.com/trends/serum-cbd.md) - [Minimalist Performance-Driven Skincare Brands](https://www.trendhunter.com/trends/beauty-market.md) - [Antioxidant Rose Serums](https://www.trendhunter.com/trends/brahmi-skincare.md) - [Ultra-Luxurious Skincare Serums](https://www.trendhunter.com/trends/the-serum-20.md) - [Luxury Anti-Aging Products](https://www.trendhunter.com/trends/luxury-antiaging-product.md) - [Natural CBD Skincare Lines](https://www.trendhunter.com/trends/cbd-skincare-line.md) - [CBD-Infused Facial Balms](https://www.trendhunter.com/trends/smooth-facial-balm.md) - [Super-Soothing Jade Serums](https://www.trendhunter.com/trends/green-jade-calm-serum.md) - [Calming Cannabis Wellness Solutions](https://www.trendhunter.com/trends/sagely-naturals-products.md)