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# Upcycled Luxury Baskets
Fendi's Baskets Repurpose Waste from the Factory Floor

By Laura McQuarrie | Published 2021-04-08 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/luxury-basket
References: [designtaxi](https://designtaxi.com/news/413546/Fendi-Upcycles-Plastic-Waste-From-Its-Factory-Floor-Into-Playful-Basket-Handbags/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+designtaxi_news+%28TAXI+Daily+News%29) & [fendi](https://www.fendi.com/gb/woman-bags/fendi-basket-small-8bh388afg3f0qd1)

[Fendi](https://www.trendhunter.com/trends/kengo-kuma-3) created a series of colorful [luxury baskets](https://www.trendhunter.com/trends/basket-sculpture) that help to repurpose plastic waste in a fashion-forward way. The small and medium plastic baskets boast 90s styles and are lightweight, yet useful for carrying essentials for everyday use. The bags are made with 100% [recycled PVC](https://www.trendhunter.com/trends/freitag-x-tudes-studio) that's collected off the floor of the factory that makes the luxury brand's sneakers.

The pink, blue, yellow and white bags can be carried by the two handles with a leather clasp or worn over the shoulder when a Strap You is added. The net-like design of the bags makes them perfect for adding on a variety of charms and accessories to show off an individual sense of style.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 86% | Activity: 87% | Freshness: 10%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Upcycled Fashion:** Fashion-forward brands are creating new products using recycled materials to reduce waste and increase sustainability.
- **Circular Economy Products:** Manufacturers are rethinking products' lifecycles, using materials that can be recycled, repurposed or reused for new products and services.
- **Small Plastic Items Repurposed:** Fashion brands are repurposing small plastic items to create luxury products, demonstrating the value of upcycling to consumers.

### Where This Applies

- **Fashion:** Fashion brands are innovating with sustainability by using upcycling in the production of new designs, reusing waste materials and improving their carbon footprints.
- **Manufacturing:** Manufacturers are innovating with sustainability by creating circular products that can be repurposed or recycled to reduce waste and improve the environment.
- **Waste Management:** Waste management companies are seeing the value in repurposing small plastic items, providing raw materials to others and reducing landfill.

## Related on Trend Hunter

- [Nature Material-Made Luxe Accessories](https://www.trendhunter.com/trends/kengo-kuma-3.md)
- [Grocery Bag Runway Accessory](https://www.trendhunter.com/trends/march-packable-tote-bag.md)
- [Sophisticated Upcycled Home Sculptures](https://www.trendhunter.com/trends/basket-sculptures.md)
- [Upcycled Leather Wallet Capsules](https://www.trendhunter.com/trends/upcycled-leather-wallet.md)
- [High-Fashion Fanny Packs](https://www.trendhunter.com/trends/fendi-x-porter-baguette.md)
- [Timeless Wool Storage Baskets](https://www.trendhunter.com/trends/wool-storage-basket.md)
- [Retail Overconsumption Campaigns](https://www.trendhunter.com/trends/coachtopia-1.md)
- [Plastic-Free Circular Bags](https://www.trendhunter.com/trends/stella-mccartney-3.md)
- [Sustainable Creative Craft Series](https://www.trendhunter.com/trends/fyrn-studio-series.md)
