# Avant-Garde Fall Menswear Rick Owens Unveils the LUXOR Collection for Fall/Winter 2023 By Amy Duong | Published 2023-01-19 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/luxor References: [hypebeast](https://hypebeast.com/2023/1/rick-owens-luxor-fall-winter-2023-mens-collection-runway-paris-fashion-week) Rick Owens introduces his latest collection dubbed LUXOR designed specifically for the [Fall/Winter 2023 season](https://www.trendhunter.com/trends/uniqlo-u-fw24) and it is marked with “[REDUCED ARCHITECTURAL SHAPES](https://www.trendhunter.com/trends/kody-phillips) WITH A WHIFF OF SLEAZY SEVENTIES PSEUDO-MYSTICISM” as the focus of the design. The show was filled with fog as guests took seats on metal benches and experienced an [elevated brutalist runway](https://www.trendhunter.com/trends/the-future-is-not-set) that opened with Tyrone Dyland Susman. Some of the names in attendance include "Michèle Lamy, Usher, David Beckham, and J Balvin." The designer speaks about the approach to the collection and comments on how life is today, stating that “THERE IS A BITTERNESS TO CREATING A COLLECTION DURING A WAR — A DESIRE TO CONTRIBUTE OUR SOMBRE BEST IN AN INDUSTRY THAT MUST REMAIN STALWART, BUT WITH A SENSE OF FRUSTRATION THAT NOTHING IS ENOUGH.” Image Credit: Daniele Oberrauch, Gorunway.com, [hypebeast](https://hypebeast.com/2023/1/rick-owens-luxor-fall-winter-2023-mens-collection-runway-paris-fashion-week) ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 78% | Activity: 60% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) ## Key Themes ### Key Themes Behind This Trend - **Reduced Architectural Shapes:** Opportunity for designers to infuse minimalism with creativity and bold shapes. - **Seventies-inspired Mysticism:** Chance for brands to bring back retro and mystical vibes in their designs. - **Fashion Weeks in a Post-pandemic World:** New ways for designers and brands to showcase their collections virtually and engage with audiences. ### Where This Applies - **Fashion Industry:** Opportunities for designers and brands to experiment with their creations and showcase them in unique ways. - **Retail Industry:** Chance for retailers to capitalize on the popularity and uniqueness of avant-garde fashion by carrying these collections in their stores. - **Entertainment Industry:** Potential for collaborations between designers and entertainers to bring fashion and music together in an innovative way. ## Related on Trend Hunter - [Avant Garde Seasonal Fashion](https://www.trendhunter.com/trends/brucolic.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Dynamic Fall-Centric Fashion Shows](https://www.trendhunter.com/trends/jordanluca-1.md) - [Outdoor-Ready Luxurious Fashion Series](https://www.trendhunter.com/trends/fendi-3.md) - [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md) - [Futuristic Fall-Centric Fashion](https://www.trendhunter.com/trends/origins-collection.md) - [Contemporary Fall-Centric Menswear](https://www.trendhunter.com/trends/latimmier.md) - [Fall-Centric Dynamic Fashion Capsules](https://www.trendhunter.com/trends/undercover-5.md) - [Futuristic Statement Fashion](https://www.trendhunter.com/trends/the-future-is-not-set.md)