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# Promotional Palaces
'Rock Baroque' Luxury in Singapore

By Going Like Sixty | Published 2008-10-14 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/luxe-watch-event-glamourous-setting-for-unbelievably-beautiful-watches
References: [jewellerytime.sg](http://www.jewellerytime.com.sg/index.shtml)

You know these watches are exclusive and expensive when you see the luxury showroom -- it is built for a limited time, only every other year!

Cortina Watch is returning to Singapore's Paragon Shopping Plaza with an 11 day extravaganza, showcasing the world's finest watches. It's called "Rock Baroque" and features 16 luxury watch brands - [Audemars](https://www.trendhunter.com/trends/remaster02) Piguet, Baume & Mercier, Blancpain, Cartier, Chopard, Concord, Corum, Girard-Perregaux, IWC, Jaeger-LeCoultre, Milus, Omega, Patek Philippe, Piaget, Vacheron Constantin and Van Cleef & Arpels.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 34% | Activity: 11% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Experiential Luxury:** Creating limited-time luxury showrooms and events that offer exclusive experiences for showcasing high-end products.
- **Curating Exclusive Collections:** Organizing pop-up exhibitions and showcases that bring together a curated selection of luxury brands and products.
- **Luxury Brand Collaborations:** Fostering partnerships between luxury brands to create unique and limited-edition collections or events.

### Sectors Adopting This

- **Luxury Watches:** The luxury watch industry can leverage limited-time showcases and collaborations to create buzz and exclusivity around their products.
- **Luxury Retail:** Luxury retailers can organize experiential events and exhibitions to attract high-end customers and create memorable shopping experiences.
- **Event Planning:** Event planning companies can specialize in organizing exclusive showcases and collaborations for luxury brands, offering unique event concepts and execution.

## Related on Trend Hunter

- [Retail Exhibition Experiences](https://www.trendhunter.com/trends/tag-heuer-1.md)
- [Jewelry House Pop-Ups](https://www.trendhunter.com/trends/trinity-collection-popup.md)
- [Luxury Jeweler Boutiques](https://www.trendhunter.com/trends/luxury-jeweler.md)
- [Artful Horological Showcases](https://www.trendhunter.com/trends/standout-novelties.md)
- [Luxury Collector-Focused Retail Experiences](https://www.trendhunter.com/trends/avi-co.md)
- [Watch Retail Concepts](https://www.trendhunter.com/trends/canadian-flagship-store.md)
- [Luxury Watchmaker Events](https://www.trendhunter.com/trends/reverso-stories-popup.md)
- [Timepiece-Focused Event Series](https://www.trendhunter.com/trends/watch-week-aspen-2025.md)
- [Ultra-Lavish Watch Designs](https://www.trendhunter.com/trends/reine-de-naples.md)
