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# Pure Gold Instruments
Neko: The $24,000 Sound of Music

By Cecilia Biemann | Published 2008-09-22 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/luxe-pure-gold-keyboard-limited-edition-by-neko
References: [openlabs](http://openlabs.com/neko-lux-edition.html)

This glamorous 5th Anniversary Limited Edition NeKo LUX [piano keyboard](https://www.trendhunter.com/trends/oura-series) is encased in a [24 carat gold chassis](https://www.trendhunter.com/trends/forever-macaroni-necklace).

Said to be the most expensive musical instrument from the company to date, this gilded keyboard also features chrome-plated end bells.

Housing 76 keys, the instrument also packs in other impressive features such as 4GB RAM, USB connectivity, Blu-ray DVD/CD Burner, 100,000 preset sounds, and a V4 software library as well as 5th Anniversary Special Sound Libraries.

Only 24 of these [limited edition keyboards](https://www.trendhunter.com/trends/limited-edition-guitar) are available, and securing one will set you back $24,000.

It gets even more exclusive though (hard to believe I know!) - only those who have previously owned or used an Open Labs product can apply to own one of these glitzy keyboards.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 24% | Activity: 53% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury)

## Key Themes

### What's Driving This Trend

- **Luxury Musical Instruments:** Disruptive innovation opportunity: Create high-end, customized musical instruments with unique materials and features to cater to affluent consumers.
- **Limited Edition Collectibles:** Disruptive innovation opportunity: Design and release limited edition versions of popular products to create exclusivity and drive demand among collectors and enthusiasts.
- **Technologically Advanced Keyboards:** Disruptive innovation opportunity: Develop cutting-edge keyboards equipped with advanced features like expanded memory, connectivity options, and specialized software libraries to enhance the musical experience for professional musicians.

### Who This Affects Most

- **Luxury Goods:** Disruptive innovation opportunity: Combine traditional craftsmanship with innovative design and materials to create luxury goods that appeal to affluent individuals seeking unique and exclusive products.
- **Collectibles:** Disruptive innovation opportunity: Explore the collectibles market by offering limited edition versions of popular items, targeting collectors and enthusiasts who value rarity and uniqueness.
- **Music Technology:** Disruptive innovation opportunity: Pioneer advancements in music technology by developing keyboards and instruments with advanced features and software capabilities, catering to the needs of professional musicians and audio enthusiasts.

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