# Lunar New Year Celebration Kits Panda Express Curated Special Boxes for the Year of the Ox By Laura McQuarrie | Published 2021-02-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/lunar-new-year-celebration References: [brandeating](https://www.brandeating.com/2021/02/panda-express-selling-new-lunar-new-year-celebration-kit-for-50-88.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+BrandEatingFoodReviewsFoodNewsAndFoodRecipes+%28Brand+Eating%29) & [shop.pandaexpress](https://shop.pandaexpress.com/products/lunar-new-year-celebration-kit) Since Lunar New Year celebrations will look different during a pandemic, Panda Express put together limited-edition kits to help families celebrate in a fun way from home. The Lunar New Year Celebration Kit can be ordered from the restaurant online and it includes a voucher for a free Family Meal, plus a pair of matching aprons designed by Oh [Joy](https://www.trendhunter.com/trends/superfood-jerky-bars), eight lucky red envelopes, a recipe book and a journal. There's also a celebration calendar and family activity cards that teach people of all ages how to fold fortune cookies. [Panda Express'](https://www.trendhunter.com/trends/panda-cub-meals) Lunar New Year Celebration Kit also includes chopsticks, fortune cookies and "Chorks" (combination forks and chopsticks) for enjoying meals from Panda Express, as the limited-edition celebration kit shares more than $55 worth of offers. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 49% | Activity: 39% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Virtual Celebration Kits:** The rise of virtual celebrations has created a new market for curated kits, offering a major growth opportunity for businesses to offer creative ways to celebrate from home. - **Personalized Kit Experiences:** Providing customization to the celebration kit enables businesses to provide a unique experience, improving customer engagement and repeat business opportunities. - **At-home Activity Kits:** As people spend more time at home, there is an opportunity for businesses to provide activity kits to help people stay engaged and occupied. ### Industries Being Reshaped - **Food and Beverage:** There is an opportunity for food and beverage companies to create curated celebration kits to provide a unique virtual celebration experience for customers. - **Retail:** Retail companies can leverage the trend of virtual celebrations by offering curated celebration kits that align with the brand's message and values. - **Entertainment:** Innovative activity-based celebration kits can be offered by entertainment industries to provide a unique and engaging at-home experience for customers. ## Related on Trend Hunter - [New Year Restaurant Games](https://www.trendhunter.com/trends/good-fortune-scratcher-game.md) - [Celebratory Confection Sets](https://www.trendhunter.com/trends/lunar-new-year-gift-set.md) - [Humorous LNY Stories](https://www.trendhunter.com/trends/panda-express-lunar-new-year.md) - [Play-To-Earn Restaurant Games](https://www.trendhunter.com/trends/good-fortune-arcade.md) - [American-Chinese Cuisine Deals](https://www.trendhunter.com/trends/panda-express-family-meal-deal.md) - [Lunar New Year-Inspired Cookwear](https://www.trendhunter.com/trends/our-places-new-collection.md) - [Customizable Lunar Year Boxes](https://www.trendhunter.com/trends/lunar-new-year-goodies.md) - [Lunar Celebration Candies](https://www.trendhunter.com/trends/year-of-the-dragon-collection.md) - [Lunar New Year Parties](https://www.trendhunter.com/trends/dragonpalooza.md)