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# High-Protein Ultrafiltered Milks
Lulubelle's Creamery Unveils a Special Inclusive Filtered Milk

By Amy Duong | Published 2020-02-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/lulubelles
References: [dairyfoods](https://www.dairyfoods.com/articles/94029-wild-rose-debuts-lulubelles-creamery-brand)

Lulubelle's Creamery is a dairy brand that is a stem from [Wild Rose Foods](https://www.trendhunter.com/trends/wild-bills-sparkling-lemonade) and it was started by Chuck Eggert, who is also the founder of Basics. The brand offers a broad scope of goods, including items that don't have dairy at all. The inaugural local high-protein options are [ultrafiltered milk](https://www.trendhunter.com/trends/nurri-milk-shake) that is optioned in half a gallon or 16-ounces.

The organic milk is made fresh from the Willamette Valley and each varying size also comes in different milk flavors. This includes plain milk, chocolate milk, almond milk, and [chocolate almond milk](https://www.trendhunter.com/trends/silk-protein). Notably, there are also limited edition eggnog flavor selections as well -- all of which are available at select natural grocery stores in Oregon.

Image Credit: Lulubelle's

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 29% | Activity: 40% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Plant-based Milk:** The rise in demand for dairy alternatives presents an opportunity for the development of more high-protein plant-based milk options.
- **Ultrafiltration Technology:** The use of ultrafiltration technology in the production of milk opens up possibilities for creating specialized and inclusive dairy products.
- **Limited Edition Flavors:** The popularity of limited edition flavors, such as eggnog, demonstrates the potential for innovation and seasonal offerings in the dairy industry.

### Industries Being Reshaped

- **Plant-based Food Industry:** The plant-based food industry can capitalize on the demand for high-protein dairy alternatives by developing innovative plant-based milk products.
- **Food Processing Industry:** The use of ultrafiltration technology in milk processing presents an opportunity for the food processing industry to create new and improved dairy products.
- **Specialty Food Retail Industry:** Specialty food retailers can leverage the popularity of limited edition flavors to attract customers and drive sales of unique dairy products.

## Related on Trend Hunter

- [Protein-Packed Milk Products](https://www.trendhunter.com/trends/alta-dena-protein-milk.md)
- [Ultra-Filtered Flavored Protein Milks](https://www.trendhunter.com/trends/barebells-milk-drink.md)
- [Luscious Plant Milks](https://www.trendhunter.com/trends/lilk.md)
- [Fruity Lactose-Free Beverages](https://www.trendhunter.com/trends/strawberry-30g-protein.md)
- [Protein-Boosted Milk Ranges](https://www.trendhunter.com/trends/meadow-gold-dairy-protein.md)
- [Low-Fat Protein-Rich Milks](https://www.trendhunter.com/trends/extra-protein-milk.md)
- [Nutritious Child-Friendly Milks](https://www.trendhunter.com/trends/clover-the-rainbow-milk.md)
- [Whole-Roasted Alt Milks](https://www.trendhunter.com/trends/whole-moon.md)
- [Ultra-Filtered Protein Milks](https://www.trendhunter.com/trends/nurri-milk-shake.md)
