# Fierce Circus Fashion Luigi & Iango Capture an Edgy Editorial for the Latest Vogue Germany Issue By Meghan Young | Published 2015-05-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/luigi-iango References: [models](http://models.com/feed/?p=58771) & [vogue.de](http://www.vogue.de) Luigi & Iango, a photography duo represented by Streeters, has created a [dark and edgy editorial](https://www.trendhunter.com/trends/jiyongkim-fw25) around a circus theme. Although that might warrant a little more color, it's hard not to appreciate the twist since it brings a different dimension to spring fashion as well. Dubbed 'Let It Rock,' Luigi & Iango shot it for the latest issue of [Vogue](https://www.trendhunter.com/trends/vogue-singapore) Germany. Starring a slew of models including Vanessa Moody, Ondria Hardin, Maartje Verhoef, Anna Selezneva and Snejana Onopka, Luigi & Iango's photoshoot is fleshed out with a circus backdrop of straw-covered floors, wooden boxes and canvas curtains. It was shot in both color as well as black and white to better single out the moody emotion present throughout. The looks themselves adhere to a [fierce haute couture aesthetic](https://www.trendhunter.com/trends/chanel-spring-summer-2026) many women would wish they could pull off. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 86% | Activity: 91% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Edgy Fashion Editorials:** The rise of dark and edgy fashion editorials provide a chance for fashion brands to stay on trend and explore a new side of fashion. - **Circus-inspired Aesthetics:** Circus-inspired fashion editorials offer a fresh and innovative way of styling clothes and could provide opportunities for up-and-coming brands to showcase unique designs and creative skills. - **Multidimensional Fashion Photography:** Multidimensional and creative photography provides an opportunity for fashion brands to show off their clothing designs in an unforgettable way. ### Where This Applies - **Fashion:** With a rise in edgier aesthetics and photography showcasing new ways of styling clothes, fashion designers and their marketing teams have a chance to market their clothing lines in a unique and innovative way. - **Photography:** With the increase of demand for multidimensional, creative photography, there are opportunities for photographers to specialize in edgier aesthetics and style. - **Marketing and Advertising:** Circus-inspired fashion editorials and multidimensional photography present opportunities for marketing and advertising agencies to sell their clients' products in an innovative and fresh perspective. ## Related on Trend Hunter - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Cinematic Fashion Films](https://www.trendhunter.com/trends/the-tiger.md) - [Dynamic Fall-Centric Fashion Shows](https://www.trendhunter.com/trends/jordanluca-1.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md)