# Social STD Health Histories Luhu Uses Badges to Show a Person’s STD Status By Michael Hines | Published 2013-11-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/luhu References: [springwise](http://www.springwise.com/sexual-health-badges-potential-partners-share-std-status/) & [myluhu](https://www.myluhu.com/) Luhu is a new service designed to make it easy to share your sexual health with others. The service was created by Dr. Mike Rosen as a way to discretely show a partner your bill of sexual health. The system uses badges to show how often you’ve been tested, whether or not you’re STD-free and if you are due for a test. In addition to the badges, Luhu also arranges for low-cost STD tests with local healthcare providers and keeps all results strictly confidential; badges can only be seen by other Luhu members. Luhu isn’t a free service, charging a one-time fee of $79 to join and a monthly fee of $10 thereafter. Asking someone about their STD status is awkward at best, so a service like Luhu is a great way to clear the way without actually having to touch on the subject directly. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 45% | Activity: 95% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Sexual Health Transparency:** Luhu allows for discreet sharing and display of one's sexual health history through badges, creating a trend towards sexual health transparency. - **Low-cost STD Testing:** Luhu's low-cost and confidential STD testing partnership creates a disruptive innovation opportunity for the healthcare industry to increase accessibility to testing. - **Paid Discretion Services:** Luhu's paid service for discreet sharing of sensitive information creates a trend towards paid discretion services. ### Who This Affects Most - **Healthcare:** Luhu's low-cost and confidential STD testing partnership creates a disruptive innovation opportunity for the healthcare industry to increase accessibility to testing. - **Social Networking:** Luhu's platform and badge-sharing system creates a disruptive innovation opportunity for the social networking industry to expand into the realm of sexual health. - **Membership-based Services:** Luhu's paid service for discreet sharing of sensitive information creates a trend towards membership-based services for online privacy and discretion. ## Related on Trend Hunter - [Sexual Wellness Underwear](https://www.trendhunter.com/trends/lorals-for-protection.md) - [AI-Powered Sexual Health Apps](https://www.trendhunter.com/trends/calmara-app.md) - [Real-Person Video Verification Tools](https://www.trendhunter.com/trends/realperson-video-verification.md) - [AI Family Care Apps](https://www.trendhunter.com/trends/luffu.md) - [Menstrual-Mimicking STI Kits](https://www.trendhunter.com/trends/daye.md) - [HIV-Sensitive LGBTQ+ Apps](https://www.trendhunter.com/trends/app-for-gay-black-men.md) - [User-Validating Dating Apps](https://www.trendhunter.com/trends/seen-dating-app.md) - [Mental Health Dating Features](https://www.trendhunter.com/trends/bumble-1.md) - [Sexless Social Apps](https://www.trendhunter.com/trends/sexless-social-app.md)