# Charitable Stainless Steel Keyrings Kojima Productions Releases the LUDENS PEACE MARK UNIT By Amy Duong | Published 2022-06-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ludens-peace-mark-unit References: [hypebeast](https://hypebeast.com/2022/6/kojima-productions-ukraine-charity-ludens-peace-mark-unit-paracord-keyring) & [kojimaproductions-store](https://kojimaproductions-store.com/products/ludens-peace-mark-unit)  [Kojima Productions](https://www.trendhunter.com/trends/hideo-kojima) by [Hideo Kojima](https://www.trendhunter.com/trends/backbone-one-death-stranding) launches pre-orders for the new LUDENS PEACE [MARK UNIT](https://www.trendhunter.com/trends/perfectly-unreasonable-bar) keyring. It is a special charity design that is a symbol of peace. It is made using duralumin with a stainless steel screw and attached to a paracord strap. The strap measures out to be 23 cm in length and the shiny charm itself is 5 cm in regards to its diameter. The charitable proceeds from all of the keyring sales will be directed toward those who have evacuated from Ukraine and into Japan. The pre-orders are now available online at Kojima Productions. With a closer look, there are slogans that are etched onto the keyring that reads out "no war." Image Credit: Kojima Productions ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 18% | Activity: 10% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What's Driving This Trend - **Charitable Keyrings:** Creating charitable merchandise can generate revenue and support a social cause. - **Symbolic Designs:** Designing products with symbolic meaning can attract emotionally invested customers. - **Social Responsibility Partnerships:** Working with social causes can build brand credibility and attract socially conscious customers. ### Who This Affects Most - **Non-profit:** Charitable merchandise can be a fund-raising strategy for non-profit organizations. - **Fashion:** Symbolic designs can be incorporated into fashion, particularly jewelry and accessories. - **Entertainment:** Partnerships with social causes can be a compelling aspect of brand strategy for entertainment businesses. ## Related on Trend Hunter - [Developer-Inspired Keyboard Lines](https://www.trendhunter.com/trends/hideo-kojima.md) - [Gaming-Themed Tech Accessories](https://www.trendhunter.com/trends/kojima-productions-x-higround-collection.md) - [Artistic Gaming Peripherals](https://www.trendhunter.com/trends/asus-5.md) - [Wave-Style EDC Key-Ring Designs](https://www.trendhunter.com/trends/waveclips.md) - [Humanitarian Game Bundles](https://www.trendhunter.com/trends/stand-with-ukraine.md) - [Titanium Keychain Holders](https://www.trendhunter.com/trends/the-keysnap.md) - [Two-Stage Lock Keychain Holders](https://www.trendhunter.com/trends/titaner-titanium-belt-keychain.md) - [Contemporary Military Fashion Brands](https://www.trendhunter.com/trends/ukrainian-brand-rbtnk.md) - [Keychain-Sized Multitools](https://www.trendhunter.com/trends/k-smart-keychain.md)