<!-- canonical: https://www.trendhunter.com/trends/lowsugar-chocolate-chip-cookies -->
<!-- robots: noindex -->

# Low-Sugar Chocolate Chip Cookies
Three Crispy Cookies by Lily's Sweets Contain a Gram of Sugar

By Laura McQuarrie | Published 2020-04-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/lowsugar-chocolate-chip-cookies
References: [nosh](https://www.nosh.com/news/2020/lilys-launches-cookies-reboots-nut-butter-cups) & [lilys](https://lilys.com/collections/cookies/products/chocolate-chip-cookies)

Low-sugar chocolate brand [Lily's Sweets](https://www.trendhunter.com/trends/lilys-sweets) is introducing its first snack product in the form of a [low-sugar chocolate chip cookie](https://www.trendhunter.com/trends/maryland-delightfully-good-cookies) that builds off the success of its low-sugar chocolate chips, which account for 30% of the brand's sales. The crispy, low-sugar cookies are made with a mix of sweeteners like erythritol, stevia and chicory root fiber, so that there's just a single gram of sugar and 100 calories in a serving of three cookies.

As many people purchase the brand's chocolate chips to make low-sugar cookies of their own—or snack on the chips straight out of the bag by themselves—these pre-made treats make it easier to support [reduced sugar snacking](https://www.trendhunter.com/trends/dawn-balance-cookie-mixes).

Image Credit: Lily's Sweets

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 27% | Activity: 47% | Freshness: 9%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Low-sugar Snacks:** The introduction of low-sugar chocolate chip cookies by Lily's Sweets reflects the growing trend of consumers seeking healthier snack options with reduced sugar content.
- **Alternative Sweeteners:** The use of sweeteners like erythritol, stevia, and chicory root fiber in the low-sugar cookies presents an opportunity for the alternative sweeteners industry to capitalize on the demand for healthier and sugar-free products.
- **Convenient Health-focused Foods:** The launch of pre-made low-sugar cookies by Lily's Sweets caters to the demand for convenient health-focused snacks, presenting an opportunity for the food industry to tap into this market segment.

### Where This Applies

- **Healthy Snacks:** The low-sugar chocolate chip cookies by Lily's Sweets align with the healthy snacks industry, providing a product that caters to consumers looking for reduced sugar options without compromising taste.
- **Sweeteners:** The use of alternative sweeteners in the low-sugar cookies highlights the potential for the sweeteners industry to innovate and supply healthier alternatives to traditional sugar.
- **Convenience Foods:** The introduction of pre-made low-sugar cookies taps into the convenience foods industry, offering a convenient and guilt-free snacking option for health-conscious consumers.

## Related on Trend Hunter

- [Low-Sugar Chocolate Bites](https://www.trendhunter.com/trends/whims.md)
- [Chewy Low-Sugar Cookies](https://www.trendhunter.com/trends/joydays.md)
- [Nostalgic Low-Carb Cookies](https://www.trendhunter.com/trends/snickerdoodle-smartcookie.md)
- [Zero-Sugar Creme Cookies](https://www.trendhunter.com/trends/zerosugar-creme-cookies.md)
- [Date-Sweetened Chocolate Chips](https://www.trendhunter.com/trends/date-sweetened-chocolate-chips.md)
- [Sugar-Free Sandwich Cookies](https://www.trendhunter.com/trends/highkey-sandwich-cookies.md)
- [Low-Sugar Chocolate Snacks](https://www.trendhunter.com/trends/dark-milk-chocolate-toffee-almond-sea-salt-snaps.md)
- [Sugar-Free Sandwich Cookies](https://www.trendhunter.com/trends/oreo-zero-sugar.md)
- [Coconut Sugar-Sweetened Chocolate Chips](https://www.trendhunter.com/trends/guittard-sant-72-cacao.md)
