# Decadent Low-Sugar Elixirs REBBL's New Herb-Powered Beverages Contain Four Grams of Sugar or Less By Laura McQuarrie | Published 2019-04-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/low-sugar-elixir References: [prnewswire](https://www.prnewswire.com/news-releases/rebbl-launches-3-new-lower-sugar-elixirs-driving-change-in-the-world-has-never-tasted-better-300837179.html) & [rebbl.co](https://rebbl.co/blog/3-new-super-herb-elixirs-with-impact-2/) [REBBL](https://www.trendhunter.com/trends/functional-beverages1) recently launched a trio of low-sugar elixirs in decedent varieties that have the potential to satisfy one's sweet tooth without the guilt. The lower sugar elixirs include [Mint](https://www.trendhunter.com/trends/mint-crunchin-cookie-dipped-cone) Chip Protein, Hazelnut Chocolate Protein and Yerba Mate Mint Latte, which is a keto-friendly option with zero grams of sugar. These low-sugar beverages contain four grams of sugar or less and as ever, are packed with [super herbs and adaptogens](https://www.trendhunter.com/trends/botany-elixirs) to support the body. As well as doing away with high amounts of sugar, these beverages from REBBL also forgo the use of gums, artificial flavors or thickeners. While the nourishing Mint Chip Protein is made with ingredients like fresh peppermint, dark cocoa and adaptogenic maca, ashwagandha and reishi, the Hazelnut Chocolate Protein also features the same adaptogens alongside creamy chocolate and toasted hazelnuts. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 42% | Activity: 40% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Low-sugar Elixirs:** The trend of low-sugar elixirs presents an opportunity for innovative beverage companies to create guilt-free sweet options for consumers. - **Super Herb and Adaptogen Infusion:** The trend of infusing beverages with super herbs and adaptogens opens up disruptive innovation opportunities for companies looking to offer functional and nourishing drinks. - **Keto-friendly Options:** The trend of keto-friendly options, like the Yerba Mate Mint Latte with zero grams of sugar, provides businesses with the chance to tap into the growing market of consumers following a ketogenic diet. ### Sectors Adopting This - **Beverage:** The beverage industry can capitalize on the trend of low-sugar elixirs by developing innovative products that cater to health-conscious consumers seeking guilt-free sweet options. - **Functional Food:** The trend of infusing products with super herbs and adaptogens presents disruptive innovation opportunities for the functional food industry to create nourishing and functional offerings. - **Ketogenic Products:** The keto-friendly trend in the food and beverage industry allows for disruptive innovation opportunities for companies to develop products that align with the dietary preferences of ketogenic lifestyle followers. ## Related on Trend Hunter - [Organic Protein-Packed Functional Beverages](https://www.trendhunter.com/trends/functional-beverages1.md) - [Dessert-Inspired Protein Drinks](https://www.trendhunter.com/trends/rebbl-protein-coconut-macaroon.md) - [Algae-Infused Wellness Juices](https://www.trendhunter.com/trends/wellness-elixir.md) - [Functional Protein-Packed Beverages](https://www.trendhunter.com/trends/rebbl-2.md) - [Delicious Hydration-Focused Beverages](https://www.trendhunter.com/trends/healthy-botanical-beverage.md) - [Energy-Boosting Protein Drinks](https://www.trendhunter.com/trends/rebbl-awake-protein.md) - [Better-for-You Sweet Iced Teas](https://www.trendhunter.com/trends/sweet-iced-tea.md) - [Low-Sugar Chocolate Bites](https://www.trendhunter.com/trends/whims.md) - [Functional Reishi-Powered Refreshments](https://www.trendhunter.com/trends/rebbl-revive-reishi-vanilla.md)