# Birds-Eye Music Videos ‘Mad World' Music Video Gets Inventive on a Budget By Shelby Lee Walsh | Published 2009-05-14 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/low-budget-music-video-mad-world References: [youtube](http://www.youtube.com/watch?v=4N3N1MlvV) This cover version of the song ‘Mad World’ is spectacular, but the video is what really makes this worth some attention. Michel Gondry directs this Gary Jules and Michael Andrews [cover of ‘Mad World’](https://www.trendhunter.com/trends/sos-songs-mental-unimed) and uses children dressed in black on the sidewalk in order to make [moving animated objects and figures](https://www.trendhunter.com/trends/superflat-animation) from an arial point of view. This experimentation with camera angle and perception is an innovative way to make a captivating video on a low budget. Although ‘Mad World’ is a somber song, there is no doubt that it is a cult favorite, and this [music video rendition](https://www.trendhunter.com/trends/working-for-the-weekend) is sure to be one as well. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 17% | Activity: 82% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Live Arts](https://www.trendhunter.com/livearts) ## Key Themes ### Why This Trend Is Growing - **Bird's-eye-view Videos:** The innovative use of aerial camera angles and perspective in music videos creates a captivating visual experience. - **Low-budget Creativity:** Experimenting with unconventional methods and limited resources offers opportunities for innovative and visually stunning content. - **Cult Favorite Revivals:** Breathing new life into beloved songs through unique music video renditions can garner significant attention and fan appreciation. ### Industries Being Reshaped - **Music and Entertainment:** The music industry can leverage bird's-eye-view videos to enhance music promotion and engage audiences in visually captivating ways. - **Film Production:** Low-budget creativity opens doors for independent filmmakers to showcase their unique storytelling abilities and attract niche audiences. - **Marketing and Advertising:** Taking inspiration from cult favorite revivals, marketers can tap into nostalgia and create impactful campaigns that resonate with target consumers. ## Related on Trend Hunter - [Milestone-Honoring Music Videos](https://www.trendhunter.com/trends/anime-music-video.md) - [Cinematic Video Game Spots](https://www.trendhunter.com/trends/droga5s-wake-up.md) - [Dreamy Dance-Centric Ads](https://www.trendhunter.com/trends/apple-and-spike-jonze.md) - [Virtual Music Video Generators](https://www.trendhunter.com/trends/bangershow.md) - [Viral Non-AI Christmas Ads](https://www.trendhunter.com/trends/le-mal-aime.md) - [AI-Generated Rap Music Videos](https://www.trendhunter.com/trends/love-you-more.md) - [Personalized Video Cards](https://www.trendhunter.com/trends/video-cards.md) - [Music-Inspired Avatar Campaigns](https://www.trendhunter.com/trends/see-yourself-in-sound.md) - [Rewritten Christmas Song Ads](https://www.trendhunter.com/trends/hijacking-christmas.md)