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# Mathematical Loving Pillows
The 'You + Me = Awesome Pillow' Shows Off Playful Affection

By Meghan Young | Published 2014-09-25 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/loving-pillow
References: [fancy](http://fancy.com/things/497014966780432526/You-) & [shop.nordstrom](http://shop.nordstrom.com/s/levtex-you-me-awesome-pillow/3636759)

'You + Me = Awesome' is a loving pillow that anyone would love to receive any time of the year. Be it Valentine's Day, a special anniversary or just a random day of the week, it allows people to express their affection in a playful way that can be enjoyed in a practical way as well. After all, resting on a loving pillow would dash away the rigors of any hard day.

Made out of 100% cotton, the loving pillow relies on a rather simple equation. As it reads on Fancy.com, "It takes two to make a thing go right." Great for living rooms, bedrooms and even dorms, this loving pillow can reach a wide audience.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 57% | Activity: 22% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home)

## Key Themes

### What's Driving This Trend

- **Personalized Home Decor:** Disruptive innovation opportunity: Create customizable pillows with personalized equations or messages.
- **Emotional Expression Products:** Disruptive innovation opportunity: Design a range of products that allow people to express their emotions in a playful and practical way.
- **Playful Gift Ideas:** Disruptive innovation opportunity: Develop a line of whimsical and unique gifts that bring joy and lightheartedness to any occasion.

### Who This Affects Most

- **Home Furnishings:** Disruptive innovation opportunity: Introduce technology-infused furniture or decor items that enhance comfort and emotional well-being.
- **Customization Services:** Disruptive innovation opportunity: Offer personalized customization services for various consumer goods, including home decor and gift items.
- **E-commerce:** Disruptive innovation opportunity: Create a platform that curates and sells unique and innovative products specifically designed for emotional connection and expression.

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