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# Real Flower-Adorned Collections
Luke Vicious Dropped the LOVESONG Collection for SS18

By Amy Duong | Published 2018-05-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lovesong
References: [highsnobiety](https://www.highsnobiety.com/p/luke-vicious-ss18/) & [lukevicious](https://lukevicious.com/)

Independent designer Luke Vicious introduced a seasonal collection for Spring/Summer 2018 entitled 'LOVESONG.' The new capsule pays homage to "shoegaze," which is a sub-genre of indie rock music that was born in the UK during the 80s. The LOVESONG collection boasts muted hues throughout and romantic graphic details. There are a series of intimate DIY design accents on the inside-out t-shirts, as well as the [metal pin accessories](https://www.trendhunter.com/trends/valentines-day-capsule-collection). A unique detail about this is that the designs are printed with real flower petals.

Luke Vicious has gathered a plethora of positive attention from his custom work and a standout piece from the latest Spring/Summer 2018 range is the [graphic t-shirt](https://www.trendhunter.com/trends/girls-dont-cry-collection); the front has a visual of a woman's face with slight rose tints and accents of cut-and-sew stitching details with an overall large, relaxed fit.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 7% | Activity: 4% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Real Flower-adorned Collections:** Using real flower petals as design elements in fashion collections.
- **Shoegaze-inspired Fashion:** Creating fashion collections that pay homage to the shoegaze music sub-genre.
- **DIY Design Accents:** Incorporating intimate DIY design elements into clothing and accessories.

### Industries Being Reshaped

- **Fashion:** Opportunities for designers to innovate by integrating natural elements like real flowers into their collections.
- **Music:** Collaboration opportunities between fashion designers and musicians to create collections inspired by specific music genres.
- **Accessories:** Potential for accessory designers to explore DIY design techniques and incorporate them into their products.

## Related on Trend Hunter

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- [Layering Streetwear Campaigns](https://www.trendhunter.com/trends/girls-dont-cry-collection.md)
- [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md)
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