# Women-Supporting Vegan Lipsticks N.I.A.R.A. and Lovengood Lips Launched a Charitable Pink Lipstick By Grace Mahas | Published 2019-08-05 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/lovengood-lips References: [vegnews](https://vegnews.com/2019/7/this-12-vegan-lipstick-helps-black-women-go-to-college) & [niaraxlovengoodlips](https://niaraxlovengoodlips.com/shop) Black woman-led organization N.I.A.R.A. and beauty brand Lovengood Lips recently partnered to launch a [fuchsia pink lipstick](https://www.trendhunter.com/trends/velvet-cream-lipstick). The proceeds will be donated to The Beauty of Sisterhood Campaign which is an initiative that supports beautification, scholarships, and female students at the historically black university, [Florida A&M University](https://www.trendhunter.com/trends/florida-polytechnic) (FAMU). N.I.A.R.A. stated on its website that the collaboration "allowed us to bring ten years of HERstory full-circle, celebrating who we’ve become as women and the service impact we aspire to make for our ten year celebration." The non-profit organization also donates care packages that include feminine products and non-perishable goods to females in the military. In addition, N.I.A.R.A. also assists orphaned children who have been separated from their biological families. The [cruelty-free lipstick is 100 percent vegan](https://www.trendhunter.com/trends/le-rouge-francais) and is available for purchase online for $12 USD. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 63% | Activity: 46% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### What Makes This Trend Stand Out - **Charitable Beauty Products:** The partnership between N.I.A.R.A. and Lovengood Lips highlights the trend of beauty products that support charitable causes, providing a disruptive innovation opportunity for other beauty brands to align themselves with social impact initiatives. - **Ethical and Sustainable Cosmetics:** The vegan and cruelty-free formulation of the lipstick taps into the trend of consumers seeking ethical and sustainable cosmetic products, creating an opportunity for other cosmetic brands to develop environmentally-friendly offerings. - **Diverse Representation in Beauty:** N.I.A.R.A., as a black woman-led organization, showcases the increasing demand for beauty products that celebrate and support diversity, presenting an opportunity for other brands to cater to underrepresented communities and expand their customer base. ### Sectors Adopting This - **Beauty and Cosmetics:** The partnership between N.I.A.R.A. and Lovengood Lips highlights the disruptive innovation opportunity for beauty brands to incorporate charitable initiatives into their product offerings, appealing to socially-conscious consumers. - **Social Impact and Charitable Organizations:** The collaboration between N.I.A.R.A. and Lovengood Lips showcases how charitable organizations can partner with brands to create innovative products that drive charitable giving and social impact. - **Consumer Goods and Retail:** The trend of ethical and sustainable cosmetics, exemplified by the vegan and cruelty-free lipstick, creates opportunities for retailers to curate and promote products that align with the growing consumer interest in socially responsible purchasing decisions. ## Related on Trend Hunter - [Collaboration Women Empowerment Lipsticks](https://www.trendhunter.com/trends/tlb-nonstop-liquid-matte-lipstick.md) - [Charitable Lip Beauty Initiatives](https://www.trendhunter.com/trends/watier.md) - [Purposeful Limited-Edition Lipsticks](https://www.trendhunter.com/trends/nice-cans-x-cheekbone-beauty.md) - [High-Spirited Lipstick Lines](https://www.trendhunter.com/trends/ziye-burgess.md) - [Dark Skin-Centric Beauty Brands](https://www.trendhunter.com/trends/nach-cosmetics.md) - [Inclusive Toxin-Free Makeup Products](https://www.trendhunter.com/trends/defiance-beauty-by-nechami.md) - [Vibrant Fuchsia Lipstick Shades](https://www.trendhunter.com/trends/velvet-cream-lipstick.md) - [Flattering Rose-Mauve Lip Sets](https://www.trendhunter.com/trends/3piece-lip-set.md) - [Versatile Long-Lasting Lipsticks](https://www.trendhunter.com/trends/longlasting-lipstick.md)