# Extreme Photoshopped TV Hosts The Hosts of TODAY Were Photoshopped for the Love Your Selfie Series By Mesel Isaac | Published 2014-03-04 | World Source: Trend Hunter, https://www.trendhunter.com/trends/love-your-selfie References: [sploid.gizmodo](http://sploid.gizmodo.com/here-are-the-flaws-photographers-see-when-they-take-a-p-1532977640) & [today](http://www.today.com/health/fewer-wrinkles-thinner-arms-today-anchors-get-photoshopped-2D12182722) As part of their Love Your Selfie body image series, the anchors of the popular [NBC](https://www.trendhunter.com/trends/moist-humor) morning talk show TODAY under went a [photoshop experiment](https://www.trendhunter.com/trends/photoshop-ai-tools). Working with the editor-in-chief for [Cosmopolitan Magazine](https://www.trendhunter.com/trends/cosmopolitan-hotels-spazen) Joanna Coles, hosts Matt Lauer, Savannah Guthrie, Al Roker and Natalie Morales all took a few photos and let photographers remove their flaws in order to create a computer perfected image. Meant to show the extremes of photoshopping, the images show just how much was changed: from whitened teeth, enlarged eyes, brighter lips, bigger busts and adding hair, just to name a few. Designed with the goal of tackling how people–especially young girls–receive a distorted image of how they're supposed to look, the Love Your Selfie series appears to have been successful in starting a dialogue. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 83% | Activity: 97% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [World News](https://www.trendhunter.com/worldnews) ## Key Themes ### Key Themes Behind This Trend - **Body Positive Movement:** As more people recognize the need for realistic standards and truer depictions of natural beauty, businesses can look to promote authentic representation through their marketing campaigns, products and services. - **Authentic Branding:** By embracing the true essence of their brand through transparency and honesty in their marketing campaigns, companies can build stronger relationships and foster greater trust with consumers. - **Realistic Advertising:** Consumers are increasingly seeking campaigns with representation of diverse and authentic individuals to better relate to and empathize with brands and products. ### Where This Applies - **Beauty & Cosmetics:** With the beauty industry being one of the largest culprits of perpetuating unrealistic beauty standards, there is an opportunity to not only market to a wider, more diverse audience but to promote features that allow consumers to see themselves in the products they use. - **Fashion:** As more individuals seek fashionable and affordable clothing brands, companies can look to promote diversity and inclusivity in their clothing lines. - **Advertising & Marketing:** Through more inclusive marketing campaigns, advertising agencies can create content that resonates with customers while increasing company profits. ## Related on Trend Hunter - [Reality TV Cosmetic Campaigns](https://www.trendhunter.com/trends/it-cosmetics-keep-it-real-campaign.md) - [Unretouched Photography Books](https://www.trendhunter.com/trends/dove-reimagine-beauty.md) - [Imaginative Photo-Editing AI Tools](https://www.trendhunter.com/trends/youniverse.md) - [AI-Generated Selfies](https://www.trendhunter.com/trends/dreambooth.md) - [AI Headshot Generators](https://www.trendhunter.com/trends/airbrush-studio.md) - [Time-Altering Digital Portraits](https://www.trendhunter.com/trends/time-machine-feature.md) - [Spoof Cosmetics Campaigns](https://www.trendhunter.com/trends/americas-next-top-primer.md) - [Nostalgic Beauty Campaigns](https://www.trendhunter.com/trends/unseenbeauty-initiative.md) - [Non-AI Beauty Campaigns](https://www.trendhunter.com/trends/the-code.md)